"It wasn't even a stepping stone; it was a springboard for my career!"

Like most Comprehensive Copywriting Academy students, Audrey had no idea what copywriting was. She was working as an interior designer before she was sidelined by an illness that forced her to leave her job. Looking for a job with more flexibility, she discovered copywriting.

Audrey went from feeling heartbroken leaving a job she loved, to discovering another career she loved. She was shocked at how much copywriting work was available to her and landed her first clients in her first months.

Listen in as she shares why she gravitated to a niche, how she balances two different jobs in two different industries, and what she loves most about the CCA. Plus, she's revealing why she doesn't have a portfolio.

Get out a pen and paper or a Google doc: Audrey is dropping some massive gems for landing work fast.

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Mentioned on This Episode

• Ep. 5: Why Choosing a Copywriting Niche is Terrible Advice
• Ep. 84: When to Break the Copywriting Niche Rule

Related Links

• Too Afraid to Pitch? Business Owners WANT Your Copywriting Pitches
• The Simplest Way to Start Finding Copywriting Clients
• Find Copywriting Clients by Networking in the Right Places
• Land Copywriting Clients With These 35 Tips
• The Three Steps to Career Change
• Value-Based Pitches, English-Language Nuances, and About Pages

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One of the biggest reasons that people “don’t make it” as a copywriter? Undercharging. (Or worse, charging by the word.) But on the flip side, you also have to be careful not to overshoot the market rate for your expertise. As you can already see, pricing your services is a delicate balance to master. And with no exact formula to tell us how to do it, calculating your rates can feel like an impossible task.

Luckily, Nicki and Kate are on hand to make it a whole lot easier! Listen in as they dig into the key factors you need to consider in your pricing, such as experience, location, rush time, meetings, and more. Plus, discover the types of questions you need to ask clients *before* pricing your services.

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Related Links

• Why Most Advice About How to Price Your Services is Dead Wrong for You
• Copywriting is Only 1/3 Writing, Here’s Why That Affects How You Charge
• What Copywriters Charge for Content Writing
• When and How to Raise Your Copywriting Rates

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Ditch the corporate chains and jump into the dynamic world of freelancing with Nicki & Kate! Unravel the myths behind losing benefits as they dive deep into healthcare, retirement perks, and endless vacay possibilities—proving the freelance lifestyle’s true worth. Ready to redefine your work-life?

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Mentioned on this Episode

• How to Build Your Own Benefits as a Freelancer

Related Links

• Freelance Copywriter Benefits: How to Build Your Own Benefits Package
• Do Copywriters Need Insurance?

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If you’re someone who thrives on interactions with other people, you might be wondering if the sit-alone-at-a-desk-and-write copywriter lifestyle would work for you. Equally, if you’re more introverted, you might be worried about client interactions draining all your energy. 

Whichever camp you find yourself in, we want to make sure you get the most enjoyment out of your new career. That’s why we’re rewinding back to this special episode of the Build Your Copywriting Business podcast, where you’ll hear Nicki and Kate talk about what it’s like to work as a copywriter, whether you’re an introvert, extrovert, or even an ambivert! Tune in now to discover how to make the career work for *your* personality type.

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Related Links

• Copywriting Success Secrets for Extroverts
• Freelance Copywriting for Introverts
• Copywriting Success Secrets for Introverts

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Get Free Copywriting Training here 

If the thought of networking sends shivers down your spine, rest assured, you’re not alone. Especially for introverts, the prospect of “putting yourself out there” can feel intimidating. But as Comprehensive Copywriting Academy student Lizzie discovered, every relationship and opportunity starts with making connections.

Join us as we delve into Lizzie’s journey, where networking played a pivotal role in transitioning from her old job as a business analyst to a full-time, three-months-booked-out copywriting pro! Discover Lizzie’s top secrets to network building as an introvert, insights on thriving as a copywriter with ADHD and autism, and some of the incredible opportunities that have stemmed from networking for Lizzie.

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Mentioned on this Episode

• View Lizzie’s profile

Related Links

• The One Question That Makes Copywriting Networking Easy
• Can an Introvert Be a Successful Copywriter?
• Thriving as a Neurodivergent Copywriter – Cleo’s Story
• How to Elevate Your Profile & Land Copywriting Clients on LinkedIn

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Get Free Copywriting Training here 

The Freelance vs. full-time debate with Nicki and explore why gigging might just be your golden ticket to career freedom. Learn how to secure copywriting gigs like a pro, the misconceptions about job security, and how to take control of your income. Get ready for a revelation-packed episode that could redefine your work life!

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Mentioned on this Episode

• The Illusion of Safety: Freelance vs. Full-Time Copywriting

Related Links

• Listen: Why Freelancing in a Recession is Wildly Effective
• The New Truth of Today’s Working World
• How to Avoid a Work Dry Spell
• Is It Better to Be an On-Staff Copywriter or a Freelance Copywriter?

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Balancing personal and professional lives is challenging enough when building a freelance business. But throw in a major life transition like divorce or a breakup, and it can feel downright daunting. 

In this episode, we’ve invited three remarkable students from the Comprehensive Copywriting Academy—Cleo, Nicole, and Dorothy—to shed light on what it’s like to navigate a breakup while freelancing. While divorce is a life event that no one hopes to face, they all show us why it doesn’t have to spell the end of your business (or your life!) and that you can come out stronger on the other side. Listen in to hear their personal stories of managing breakups alongside freelancing responsibilities, practical tips for handling work and emotions, and the importance of leaning into community.

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Mentioned on this Episode

• Starting a Copywriting Business with a Chronic Illness – Dorothy’s Story

Related Links

• Copywriting Lets This Mom Live Life on Her Own Terms
• Building a Copywriting Business as a Mom – with Kate K, Dorothy & Jen
• Thriving as a Neurodivergent Copywriter – Cleo’s Story

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Wondering if copywriting is something you can dip your toes into as a side hustle? Copywriting can be a fantastic (and very lucrative!) side gig that fits perfectly alongside a 9-5. But if you want to make it a fulfilling and great paying side hustle, there are some considerations to keep in mind…

Join Nicki and Kate as they walk us through what you need to know before building a copywriting side hustle. You’ll hear expert advice around time management, finances, work boundaries, and more! Plus, get insights on how to successfully transition from a side hustle to a full-time copywriting career, just like many of our Comprehensive Copywriting Academy students!

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Mentioned on this Episode

• Build a Copywriting Business While Working 9 to 5 (with Grace Nelson)
• Copywriting as a Side Hustle – Alicia’s Story
• How to Be a Part-Time Copywriter with a Full-Time Job
• Balancing a Copywriting Career with an Acting Career
• Building a Copywriting Side Hustle With a Full-Time Job – Claire’s Story
• Bridging the Gap from Quitting a Job to Full-Time Freelance

Related Links

• Can Copywriting Be a Side Hustle?
• How to Be a Part-Time Copywriter from Home
• The Secret to Sustaining Freelance Copywriting Success

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Get Free Copywriting Training here 

Are you considering getting into copywriting but worried that you’re “too old” to pivot into a new career? Is it too late? Am I past the point where I can make a change? 

Over the years, CCA student Kelly has worn many hats: lawyer, fundraiser, freelance writer, academic program director… But the one constant has been her love of words. Kelly is living proof that when you can write great copy, you are not too old, too young, too undereducated, or too anything to learn how to become a copywriter. Listen in to Kelly’s interview to hear how her age has been an asset in building a thriving copywriting career.

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Mentioned on this Episode

• View Kelly’s Portfolio

Related Links

• The Three Steps to Career Change
• Changing Your Career to Copywriting While at Your Existing Job
• Best Backgrounds and Degrees for Getting Into Copywriting
• Do You Have What It Takes to Become a Copywriter?

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Are you considering a transition into copywriting but struggling to ignore the nagging voice telling you it’s “manipulative” or “unethical”? Many people associate marketing with the “icky” feeling of being sold to, thinking it’s all about pushing unwanted products onto reluctant buyers.

But copywriting *isn’t* about sleazy tactics or tricking people into buying things they don’t need. In this episode, Nicki and Kate are challenging the misconceptions around advertising, showing how it can fulfill genuine needs and create positive, lasting relationships between businesses and customers. Listen in now to discover how you can make a meaningful impact as a copywriter!

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Related Links

• Reframing Your Copywriting Goals to Align with Your Values
• Land Copywriting Clients With These 35 Tips
• What Is Copywriting?
• Why You Should Make Your Audience Anxious

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Get Free Copywriting Training here