To try to improve our profitability, we cut back on our aggressive marketing spend so we can have more cash for inventory and have cash on hand in the bank. In this episode, I talk about what happened when we lowered our PPC bids.

This episode is also related to Episode 251 - When is financing worth the risk?

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https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

The top five traffic sources off Amazon are search, social, display, video, and email and the number one source is search. This includes articles, blogs, websites, and Google ads.

In this episode, I talk about the report Amazon came up with that is based on their referral program. Amazon rewards sellers up to 10% bonus for any sale that came off of Amazon.

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https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Working out Monday through Friday is my number one priority because I believe that your physical health affects how your brain functions. In this episode, I talk about how I approach my physical and mental health.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this episode, I talk about how you can use reverse ASIN look up to your brand's advantage.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

This episode is an updated version of Episode #72 - Should you take on investors to grow your business. I talk about three factors you need to take into consideration if taking on outside funding is worth the risk.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Do all of your competitors have the same bad reviews but they're still selling a lot every month? In this episode, I talk about how you can assess the situation when doing product research, if you should consider selling, and whether or not you should invest money to make your product different.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

When we were starting our business, I saw that our JungleScout opportunity score for dog bandanas is only 4 out of 10 and I'm grateful I did not pay much close attention to this because we wouldn't be where we are today. In this episode, I talk about how to evaluate the JungleScout opportunity score.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

When it comes to my product selection process, I highly encourage my students to choose and prioritize something they are passionate about because this is a better way to stand out. Having a genuine interest with the product translates to better understanding of customer needs and preferences.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

When it comes to assessing the competitiveness of a product, quantity of reviews might not be the most important factor to consider. In this episode, I talk about the top three ways on how you can evaluate your competitors. These three metrics are quality of reviews, pricing, and marketing strategy.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

If you're struggling with coming up with product ideas, I encourage you to look at products ideas outside of Amazon and Jungle Scout, like Shopify and other e-commerce websites. There are a lot of brands that do not sell on Amazon and you might miss on other ideas.

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!