What if we could permanently remove the toxic “forever chemicals” contaminating our water? That’s the driving force behind Michigan-based startup Enspired Solutions, founded by environmental toxicologist Denise Kay and chemical engineer Meng Wang. The duo left corporate consulting in the rearview mirror to take on one of the most pervasive environmental challenges: PFAS. 

"PFAS is referred to as a forever chemical because it is so resistant to break down. It does not break down naturally in the environment, so it just circles around and around. This chemistry, which would break that cycle, break the molecule apart, could really support the health of all of us," says Kay. 

Basing the company in Michigan was both a strategic and a practical strategy. The state has been a leader in PFAS regulation with a startup infrastructure—buoyed by the Michigan Economic Development Corporation (MEDC)—that helped turn an ambitious vision into a viable business. 

From intellectual property analyses to forecasting finances and fundraising guidance, MEDC’s programs offered Kay and Wang the resources to focus on building their PFASigator: a machine the size of two large refrigerators that uses ultraviolet light and chemistry to break down PFAS in water. In other words, “it essentially eats PFAS.” 

Despite the support from MEDC, the journey has been far from smooth. "As people say, being an entrepreneur and running a startup is like a rollercoaster,” Kay says. “You have high moments, and you have very low moments when you think nothing's ever going to move forward."

Without revenue or salaries in the early days, the co-founders had to be sustained by something greater than financial incentive. 

"If problem solving and learning new talents do not provide sufficient intrinsic reward for a founder to be satisfied throughout what I guarantee will be a long duration effort, then that founder may need to reset their expectations. Because the financial rewards of entrepreneurship are small throughout the process."

Still, Kay remains optimistic about the road ahead for Enspired, for clean water innovation, and for other founders walking down a similar path. "It's a tough journey, and you have to love being on that journey, and be intrinsically rewarded for that for the sake of the journey itself, or you'll be a very unhappy founder."

This episode of Business Lab is produced in partnership with the Michigan Economic Development Corporation.

When Darren Riley moved to Detroit seven years ago, he didn’t expect the city’s air to change his life—literally. Developing asthma as an adult opened his eyes to a much larger problem: the invisible but pervasive impact of air pollution on the health of marginalized communities. 

“I was fascinated on why don't we have the data that we need,” Riley recalls, “or why don't we have the infrastructure to really solve these issues, to understand where pollution is coming from, how's it impacting our communities so that we can really solve those problems and make an equitable breathing environment for everybody. 

That personal reckoning sparked the idea for JustAir, a Michigan-based clean-tech startup building neighborhood-level air quality monitoring tools. The goal is simple but urgent: provide communities with access to hyper-local data so they can better manage pollution and protect public health. As Riley puts it, “JustAir is solving that problem of how do we better manage local pollution so that we can make sure that our communities, our lifestyle, where we work, where we play, where we learn, are really protected.”

Founded during the height of the pandemic, when the connection between health disparities and air quality became impossible to ignore, JustAir now partners with local governments, health departments and community residents to deploy monitoring networks that offer key data relevant to everything from policy to personal decision-making. 

From the start, Michigan Economic Development Corporation (MEDC) offered key support that helped turn JustAir’s bold vision into technical infrastructure. Through MEDC’s early-stage funding partners and a network of mentorship and advisory known as SmartZones, JustAir sharpened its product-market fit and gain critical momentum. 

Success for Riley isn’t just about scale, it’s about impact. “It warms my heart, and it shows that we're doing exactly what we said we wanted to do,” Riley says, “which is to make sure that communities have the data that they deserve to create the future, the clean, healthy future that they desperately need.

To other burgeoning entrepreneurs, Riley sees a sense of shared ownership as key to lasting and impactful change. “Do something that you feel that you can really go through those pain points and struggles for, you need some extra kick to get you through, and navigate these challenges. The most important thing that a lot of people take away is community, community, community.”

This episode of Business Lab is produced in association with the Michigan Economic Development Corporation.

Michigan may be best known as the birthplace of the American auto industry, but its innovation legacy runs far deeper, and its future is poised to be even broader. From creating the world’s largest airport factory during World War II at Willow Run to establishing the first successful polio vaccine trials in Ann Arbor to the invention of the snowboard in Muskegon, Michigan has a long history of turning innovation into lasting impact. 

Now, with the creation of a new role, chief innovation ecosystem officer, at the Michigan Economic Development Corporation (MEDC), the state is doubling down on its ambition to become a modern engine of innovation, one that is both rooted in its industrial past and designed for the evolving demands of the 21st century economy.  

“How do you knit together risk capital founders, businesses, universities, and state government, all of the key stakeholders that need to be at the table together to build a more effective innovation ecosystem?” asks Ben Marchionna, the first to hold this groundbreaking new position. 

Leaning on his background in hard tech startups and national security, Marchionna aims to bring a “builder's thinking” to the state government. “I'm sort of wired for that—rapid prototyping, iterating, scaling, and driving that muscle into the state government ecosystem,” he explains.

But these efforts aren’t about creating a copycat Silicon Valley. Michigan’s approach is uniquely its own. “We want to develop the thing that makes the most sense for the ingredients that Michigan can bring to bear to this challenge,” says Marchionna. 

This includes cultivating both mom-and-pop businesses and tech unicorns, while tapping into the state’s talent, research, and manufacturing DNA. 

In an era where economic development often feels siloed, partisan, and reactive, Michigan is experimenting with a model centered on long-term value and community-oriented innovation. “You can lead by example in a lot of these ways, and that flywheel really can get going in a beautiful way when you step out of the prescriptive innovation culture mindset,” says Marchionna.

In the U.S., two-thirds of the country’s 150,000 convenience stores are run by independent operators. Mom-and-pop shops, powered by personal relationships and local knowledge, are the backbone of the convenience sector. These neighborhood operators have long lacked the resources needed to compete with larger chains when it comes to technology, operations, and customer loyalty programs. 

As consumer expectations evolve, many small business owners find themselves grappling with outdated systems, rising costs, and limited digital tools to keep up.

“What would happen if these small operations could combine their knowledge of their market, of their neighborhood, with the state-of-the-art technology?” asks GM of digital products, mobility, and convenience for the Americas at bp, Tarang Sethia. That question is shaping a years-long, multi-pronged initiative to bring modern retail tools, like cloud-connected point-of-sale systems and personalized AI, into the hands of local convenience store operators, without stripping their independence. 

Sethia’s mission is to close the digital gap. bp's newly launched Earnify app centralizes loyalty rewards for convenience stores across the country, helping independent stores build repeat business with data-informed promotions. Behind the scenes, a cloud-based operating system can proactively monitor store operations and infrastructure to automate fixes to routine issues and reduce costly downtime. This is especially critical for businesses that double as their own IT departments. 

"We've aggregated all of that into one offering for our customers. We proactively monitor it. We fix it. We take ownership of making sure that these systems are up. We make sure that the systems are personalizing offers for the customers," says Sethia. 

But the goal isn’t to corporatize corner stores. “We want them to stay local,” says Sethia. “We want them to stay the mom-and-pop store operator that their customers trust, but we are providing them the tools to run their stores more efficiently and to delight their guests.”

From personalizing promotions to proactively resolving technical issues to optimizing in-store inventory, the success of AI should be measured, says Sethia, by its ability to make frontline workers more effective and customers more loyal.

The future, Sethia believes, lies in thoughtful integration of technology that centers humans rather than replacing them. 

“AI and other technologies should help us create an ecosystem that does not replace humans, but actually augments their ability to serve consumers and to serve the consumers so well that the consumers don't go back to their old ways.”

This episode of Business Lab is produced in association with Infosys Cobalt.

In an age where customer experience can make or break a business, Cathay Pacific is embracing cloud transformation to enhance service delivery and revolutionize operations from the inside out. It's not just technology companies that are facing pressure to deliver better customer service, do more with data, and improve agility. An almost 80-year-old airline, Cathay Pacific embarked on its digital transformation journey in 2014, spurred by a critical IT disruption that became the catalyst for revamping their technology.

By embracing the cloud, the airline has not only streamlined operations but also paved the way for innovative solutions like DevSecOps and AI integration. This shift has enabled Cathay to deliver faster, more reliable services to both passengers and staff, while maintaining a robust security framework in an increasingly digital world. 

According to Rajeev Nair, general manager of IT infrastructure and security at Cathay Pacific, becoming a digital-first airline was met with early resistance from both business and technical teams. The early stages required a lot of heavy lifting as they shifted legacy apps first from their server room to a dedicated data center and then to the cloud. From there began the process of modernization that Cathay Pacific, now in its final stages of this transformation, continues to fine tune.

The cloud migration also helped Cathay align with their ESG goals. “Two years ago, if you asked me what IT could do for sustainability, we would’ve been clueless,” says Nair. However, through cloud-first strategies and green IT practices, the airline has made notable strides in reducing its carbon footprint. Currently, the business is in the process of moving to a smaller data center, reducing physical infrastructure and its carbon emissions significantly by 2025.

The broader benefits of this cloud transformation for Cathay Pacific go beyond sustainability. Agility, time-to-market, and operational efficiency have improved drastically. "If you ask many of the enterprises, they would probably say that shifting to the cloud is all about cost-saving," says Nair. "But for me, those are secondary aspects and the key is about how to enable the business to be more agile and nimble so that the business capability could be delivered much faster by IT and the technology team."

By 2025, Cathay Pacific aims to have 100% of their business applications running on the cloud, significantly enhancing their agility, customer service, and cost efficiency, says Nair.

As Cathay Pacific continues its digital evolution, Nair remains focused on future-proofing the airline through emerging technologies. Looking ahead, he is particularly excited about the potential of AI, generative AI, and virtual reality to further enhance both customer experience and internal operations. From more immersive VR-based training for cabin crew to enabling passengers to preview in-flight products before boarding, these innovations are set to redefine how the airline engages with its customers and staff. 

"We have been exploring that for quite some time, but we believe that it will continue to be a mainstream technology that can change the way we serve the customer," says Nair.

This episode of Business Lab is produced in association with Infosys Cobalt.