The Buyerside Chat

Buyer Hotline! AMA: Collections, Buyer Pitches & Sales Reps


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Want to leave me a Question for next quarter’s AMA episode (OR leave me a little podcast love note)?!

CALL IN TO THE ‘BUYER HOTLINE’ HERE


Introducing… the very first Buyer Hotline Episode! Answering YOUR questions on product collections, pitching retailers & working with sales reps.


If you grew up in the late 80s/early 90s, you know that calling a hotline was the ultimate thrill. Radio contests, cheesy infomercials, you name it. Fast forward to 2025, and we're bringing those hotline vibes straight to your earbuds - but product based business edition. 


I opened up the line to you - my Buyer Insiders - and you delivered some amazing voice questions. I’m answering them LIVE on the podcast today, covering:


  • How to actually build a strategic product collection (beyond just throwing products on Faire)
  • How to confidently make the ask with retailers (without feeling like an awkward sales robot)
  • And... should you work with a sales rep? How do you even know if it's the right time?


This episode is packed with actionable advice because you deserve wholesale strategies that actually move the needle - without the guesswork or burnout.

So let's dive into the very first Buyer Hotline!


What you'll learn:

  • Why curation and "reason for being" matters more than ever when launching a product collection
  • A simple DM script to pitch retailers without feeling salesy
  • How to vet a sales rep (and why a bad one could mess with your brand reputation)
  • Why "failed" promotions or ideas might just be the best thing for your business growth
  • How to plan your next product collection strategically, not emotionally


Episodes referenced:

  • Episode 81: When (and How) to Launch a Product Collection
  • Episode 82: Understanding the Product Lifecycle to Boost Your Profitability
  • Episode 59: A Wholesale Buyer Outreach Strategy That Actually Converts


CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE


Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

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The Buyerside ChatBy Kristin Fisher

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