Captivate the Room

Welcome to the show!

 

General Overview

Conversation Summary: The speaker discusses common pieces of advice that are often given but are actually ineffective or counterproductive. She provides research-backed insights on why these tips should be avoided, and suggests more effective alternatives.

Key Points

• Don't talk to your "ideal client" when doing video or sales calls, as this can bring up fears and insecurities that negatively impact your voice and connection.
• Don't come out of the gate "ramped up" and overly excited, unless that is truly your natural speaking style. Instead, open in a way that is authentic to who you are.
• Don't speak quickly in an attempt to keep people's attention or prevent them from disengaging. Fast speech is actually one of the weakest elements of vocal variety and can cause people to tune out.

Notable Quotes

"Don't talk to your ideal client. Now, let's talk about another big one that makes me crazy..." (11:13)

"Stop coming out of the gate. You have to get everybody hyped up. You have to get everybody ramped up in order for them to want to stay and listen to you. It's just not true..." (16:00)

"The fastest way to get people to disengage is fast. Why? We don't know what. And so you're the expert or you're talking about something and you firing it off and I'm like, 'She lost me.'" (21:31)

Kicker Quotes

"Stop doing what everybody's doing. Stop doing what they're telling you to do. Point blank, research it. Ask me, find an expert that really can bring in the nuance because now more than ever, I have to hear you. I have to connect with you. I have to know who you are, and going fast and ramping up and talking to people that you're trying to get things right over is not going to get me to the real you." (23:23)

Detailed Insights

1. Main Arguments:

   • Talking to your "ideal client" can bring up fears and insecurities that negatively impact your voice and connection (07:14 - 11:13).

   • Coming out of the gate "ramped up" and overly excited is inauthentic unless that is your natural speaking style (11:17 - 16:00).

   • Speaking quickly in an attempt to keep people's attention is actually one of the weakest elements of vocal variety and can cause people to tune out (20:23 - 22:56).

2. Supporting Evidence:

   • The speaker cites her own research and experience working with clients to demonstrate the ineffectiveness of these common pieces of advice (10:59, 

Welcome to the show!

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General Overview

Conversation Summary: The speaker discusses the importance of authenticity and the seventh layer of sound in effectively connecting with and captivating one's audience, particularly in the current business landscape where people are more cautious about trusting claims and promises. The speaker emphasizes the need to move beyond simply providing information and instead focus on revealing one's true, authentic self through the nuances of one's voice.

Interviewee Background: The speaker is Tracy Goodwin, an internationally known voice expert and award-winning speaker who has taught hundreds of people around the world to make a bigger impact with their voice. [25:08]

Key Points

• People have become more cautious about trusting claims and promises due to being "burned" by false experts and AI-generated content. [06:09]

• Authenticity, as represented by the "seventh layer of sound" in one's voice, is crucial for effectively connecting with and captivating one's audience.

• Individuals often try to protect themselves by neutralizing or accommodating their voice, which can inadvertently repel their ideal clients or audience.

• Revealing one's true, authentic self through the nuances of one's voice can help establish trust, ease, and connection with the audience. [16:35]

• Mastering the first two pillars (dealing with fear and wounds) is necessary before the authentic seventh layer of sound can be revealed. [21:31]

Notable Quotes

"The experience of you is everything right now. That's what I'm talking about today." (00:01)

"People can hear through that. And so they're leaning in and listening like never before." (08:23) [21:40]

"We've got to get to these sounds because this is where trust happens. [19:14] This is where ease happens. This is where connection happens." (19:26)

Kicker Quotes

"This is when everything changes is when you stop repelling the wrong people by trying to save yourself and sending your people searching." (20:54) [20:00]

"We have to master pillar one and two before these sounds can come out. 

Welcome to the show!

Find out more about Eliza and her work below:

Eliza Kingsford is a licensed psychotherapist and nervous system specialist who helps clients understand and regulate their nervous system so they can get out of their own way, remove obstacles and overcome self-sabotage. Eliza’s work has been featured on Dr. Phil, Dr. Oz, NBC Health, CNN Health, Health Magazine, MindBodyGreen and many more; she’s the author of Brain-Powered Weight Loss and holds advanced certifications in neuroscience, neurobiology, trauma and stress resilience. Eliza combines cutting edge science with effective interventions to create transformation with her clients. She believes true healing only comes when we utilize the mind-body connection.  Freebies:Master Your Nervous System Guide Stress eating guide http://www.elizakingsford.com/  https://www.instagram.com/elizakingsford/   

Conversation Summary: The conversation covers the importance of the nervous system in understanding and regulating behaviors, particularly in the context of weight loss and body image struggles. [08:13] The guest, Eliza Kingsford, explains how the nervous system plays a key role in interpreting experiences as safe or unsafe, and how this shapes our responses and coping mechanisms, such as turning to food. [35:20] The discussion also touches on the concept of trauma and how even seemingly minor events can have a significant impact on the nervous system. [20:26]

Interviewee Background: Eliza Kingsford is a licensed psychotherapist and nervous system specialist who helps clients understand and regulate their nervous system to overcome obstacles and self-sabotage. [03:30] She has been featured in various media outlets and holds advanced certifications in neuroscience, neurobiology, trauma, and stress resilience. [04:02]

Key Points

• The nervous system is constantly interpreting experiences as safe or unsafe, and this shapes our behaviors and coping mechanisms.

• Trauma is not limited to major events, but can also stem from seemingly minor experiences that the nervous system perceives as unsafe. [20:36]

• Food can become a "drug of adaptation" - a coping mechanism that the nervous system learns to turn to when experiencing negative emotions or feeling unsafe.

• Overcoming these patterns requires addressing the underlying nervous system regulation, rather than just focusing on surface-level behaviors like calorie restriction. [36:58]

Notable Quotes

• "Anything can become traumatic to the system if it is repeated or if the emotion is large enough, anything can become to the system." (

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General Overview

Interview Summary: This is not an interview transcript, but rather a monologue from a voice expert named Tracy Goodwin. [00:42] She discusses the concept of authenticity as the "highest vibration" or frequency of sound, and how this relates to the nuances and layers of vocal expression. [10:20] She emphasizes the importance of aligning one's true feelings and emotions with one's vocal delivery in order to be truly authentic and impactful.

Key Points

• Authenticity is not just about "being authentic" - it is a multilayered and nuanced concept that involves aligning one's true feelings and emotions with one's vocal delivery. [10:20]

• Tracy Goodwin has the ability to identify the subtle layers and shades of emotion in a person's voice, and can help them become more aligned and authentic. [00:49]

• The "Spain scale of emotion" study is often misinterpreted, as it does not actually state that authenticity is the highest vibration of sound. [07:30] However, Tracy believes authenticity can be a higher vibration than love when one's vocal expression is truly aligned. [10:20]

• Inauthenticity and vocal "masks" often arise from psychological factors and societal pressures that prevent people from fully expressing their true feelings. [13:10]

• Revealing the full range of one's emotions and feelings through vocal expression is key to being truly authentic and impactful. [20:26]

Notable Quotes

"Authenticity, the most powerful vibration, the most powerful frequency of sound there is, but we can't just leave it as just be authentic. It's multi multilayered. It's nuanced beyond anything you could ever imagine and I can hear every tiny fragment of sound that tells me the truth of who you are."

"True alignment is I am revealing to you exactly how I feel and I'm playing all the notes and all the shades of all the different feelings. [11:58] That's true alignment." [12:14]

"There are so many shades of you and the feelings that you experience, and none of them are being played, none of them, and that is what I call missed prime real estate." [19:36]

Kicker Quotes

"This is why when people say to me, I'm g

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General Overview

Conversation Summary: The conversation covers a wide range of topics related to business, entrepreneurship, and personal growth. The speakers discuss the importance of finding one's purpose and passion, the role of effort and process over outcomes, the potential of AI in business, and the responsibility that comes with having intuitive gifts. [07:39] The discussion also touches on the upcoming "Rise of the Digital CEO" training event hosted by James Wedmore.

Interviewee Background: James Wedmore is an experienced business mentor and coach who has helped many entrepreneurs build successful online businesses. [01:27] He is known for his holistic approach to business and his emphasis on personal growth and development. [37:28]

Key Points

• Focus on the process and creating value rather than just chasing money or outcomes. [21:30]

• Importance of having a nightly routine to complete and let go of the day's events. [06:19]

• The potential of AI in business, but the need to use it responsibly and not as a replacement for one's authentic voice.

• The responsibility that comes with having intuitive gifts, and the need to be impeccable in using them. [53:12]

Notable Quotes

• "Money is on the effect side of the cause and effect column. So what causes money to land in your bank account and it's not Skip the work, take the easy route and try to trick people." (00:01) [21:48]

• "If you can complete your day, that's the best gift you can give your life. [06:06] Complete your day means whatever did happen today, it's done and you ain't taking it to the pillow and it's not going to be there with you tomorrow." (06:06) [06:06]

• "The name of the game, my friend, is that you just have to be wherever the market level of sophistication is once step ahead. [13:39] That's it." (11:08)

• "With great power comes great responsibility. Well, you can abuse th

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General Overview

Interview Summary: This is a two-part interview with James Wedmore, a successful online business coach and entrepreneur. [05:04] The conversation covers Wedmore's background and journey in building a multi-million dollar online business, as well as his insights on the changing landscape of online marketing and the importance of personal growth for entrepreneurs. [07:07]

Interviewee Background: James Wedmore is an online business coach and entrepreneur who has built a multi-million dollar digital product business over the past 18 years. [05:04] He started his first online business as an online bartending school and has since expanded into various niches, helping thousands of entrepreneurs build and scale their own online businesses. [06:57]

Key Points

• Wedmore emphasizes the importance of personal growth and reclaiming one's personal power as the foundation for business success. [15:50]

• He discusses the shift in the online landscape, where content alone is no longer enough and authentic personal brands that deliver results are becoming more valuable. [37:42]

• Wedmore stresses the need to transcend just providing content and instead focus on delivering tangible value and solutions that help clients achieve their goals. [38:41]

• He shares his own journey of overcoming insecurities and using busyness as a coping mechanism, and how that led him to develop a more purposeful approach to business.

• Wedmore encourages finding one's true desire and purpose, rather than just chasing external markers of success. [52:55]

Notable Quotes

"I have learned more about myself than I ever thought I would in 18 years of that journey. And the biggest thing I've learned is I have a lot to learn about myself." (06:57) [19:56]

"The more you grow, the more people more magnetic you're going to be, which means more people are going to follow, listen, pay attention and want to work with you." (17:27) [16:58]

"If there's a phrase you've heard me say and it's changed my life, it's a very simple, powerful capital T truth. 

Welcome to the show!

Make sure you don't miss my next free Masterclass Speak so they stay!

You can register here:  https://www.captivatetheroom.com/stay/

General Overview

Conversation Summary: The speaker discusses the difference between "reps" and "practice" when it comes to improving one's speaking and presentation skills. [22:27] She argues that practice, where one repeatedly rehearses and drills content, can actually be detrimental and lead to being disconnected from the material. [25:49] Instead, she advocates for a "reps" approach, where one integrates the desired speaking techniques and tactics into their daily routine and conversations. [23:38] This allows the skills to become more naturally integrated and accessible.

Interviewee Background: The speaker is Tracy Goodwin, an internationally known voice expert and award-winning speaker who has taught hundreds of people around the world to improve their speaking and presentation skills. [29:25]

Key Points

• The speaker is not a fan of traditional "practice" where one repeatedly rehearses content, as this can lead to being disconnected from the material and put the speaker in "retrieval mode" when delivering. [22:27]

• Instead, she advocates for a "reps" approach, where one integrates the desired speaking techniques and tactics into their daily routine and conversations. [23:38]

• Reps help the skills become more naturally integrated and accessible, rather than feeling like a separate "practice" activity. [23:37]

• The speaker believes that warming up before a big presentation is also not necessary if one has properly integrated the desired speaking skills through reps. [10:01]

• She suggests that each person has an optimal number of "practice" reps, often around 2-4, beyond which additional practice can be counterproductive. [14:57]

Notable Quotes

"I believe warm ups the same when these big names have walked up to me wanting to know about working with me, wanting to know information. [08:57] It doesn't even have to be big names. It could be anybody. Anybody blindside me? What comes out of warming up? [10:35] Why would I not want that in my muscle memory all the time?" (13:15)

"I want you to stop telling yourself you have to practice. 

General Overview

Conversation Summary: This conversation covers a wide range of topics related to entrepreneurship, personal growth, and the importance of authenticity and vulnerability in showing up. The speakers discuss the challenges of overcoming fear and self-doubt to take action, the loneliness that can come with being an entrepreneur, and the impact of past wounds and bullying on one's ability to fully express themselves. [15:15] They also explore the layers of the voice and how the voice can reflect our inner struggles. [22:18]

Interviewee Background: Hannah Boic is a marketing expert, online course creator, and business strategist who helps therapists, coaches, course creators, and entrepreneurs build profitable and scalable businesses. [02:56] She is the founder of Cued Creative and the creator of Scale Smart Academy, where she teaches service providers how to package their knowledge into scalable online courses.

Key Points

• Overcoming fear and inaction is a key challenge for entrepreneurs and those looking to step into a bigger version of themselves. [15:15]

• Loneliness is a common issue for entrepreneurs, and it's important to find ways to connect with like-minded individuals. [23:56]

• Past wounds and experiences, such as bullying, can deeply impact one's ability to show up authentically and be vulnerable.

• The voice is a reflection of our inner struggles and layers of protection, and working through these layers is crucial for full self-expression.

• Authenticity and vulnerability are essential for building meaningful connections, both in business and in personal relationships. [42:43]

Notable Quotes

• "We never know what we're doing at any point. And if you think somebody looks like they know what they're doing, all they're doing is taking action." (Speaker 1, 00:01) [15:02]

• "Inaction is fear. [15:08] Fear of rejection, fear of showing up, waiting to be ready, but you're never going to be ready because you can only learn if you're taking action." (Speaker 1, 00:01) [15:12]

• "The difference is inaction is fear. [15:08] Fear of rejection, fear of showing up, waiting to be ready, but you're never going to be ready because you can only learn if you're taking action." (Speaker 1, 

Welcome to the show!

Today I've got another one of my amazing student's on the show, Cam Allen is with me and I know you are going to love this conversation!  Even if you aren't a woman heading into menopause, there is so much knowledge that Cam is sharing with us on business, health and life that I know you'll find some golden nuggets here just for you!

General Overview

Conversation Summary: This is an interview with Cam Allen, a fitness and functional nutrition coach who helps women in menopause build muscle, improve energy, and support their metabolism. [02:13] The conversation covers Cam's personal journey through surgical menopause, the challenges women face during this transition, and the holistic approach she takes to help her clients navigate midlife with strength and vitality. [02:13]

Interviewee Background: Cam Allen is a fitness and functional nutrition coach who specializes in helping women in menopause. [02:13] She went through surgical menopause herself about 6 years ago, which sparked her passion to help other women going through similar experiences. [06:23] Cam has a background in the fitness industry and went back to school to deepen her knowledge on women's health and hormones. [01:20]

Key Points

• Cam went through surgical menopause 6 years ago, which was a very difficult transition for her physically and emotionally.

• Many women are not prepared for the hormonal and physical changes that come with menopause, and often suffer in silence. [17:06]

• Cam's approach focuses on strength training, blood sugar regulation, stress management, and helping women reconnect with their sense of self-worth.

• Menopause can be an opportunity for a "midlife awakening" where women start to prioritize self-care and let go of societal expectations. [18:00]

• Cam emphasizes the importance of listening to your body's biofeedback and not just blindly following medical advice. [12:10]

Notable Quotes

"When I turned, it was weeks before I turned 50 is when I had the hysterectomy. [05:55] The first six months were really challenging. I didn't know if I was coming or going. I was emotional." (07:51)

"There was a little of that. Because your uterus is tied to your womanhood, and am I still a woman if I don't have a uterus?" (10:06) [09:33]

"I knew in my body, Tracy, that it wasn't the right decision for me. I kn

Welcome to the show!

I'm thrilled to be introducing you to one of my former student's Luisa Bergholz.  I've loved working with Luisa and she is doing some amazing work in the world.  All in Germany though so my German listener's definitely check out Luisa's work.  For all my other listener's I know you are going to get so much from this conversation!

Enjoy!

If you want to find out the exact sounds that are costing you everything you might want to consider signing up for one of my Find the Missing Million Audits.  You can find out more here https://www.captivatetheroom.com/million/

 

General Overview

Interview Summary: This interview discusses Luisa Bergholz's work as a psychologist and coach helping women find their true purpose and passion in their careers. [02:50] Luisa shares her own journey of being a "chameleon" and people-pleaser earlier in her life, and how she now helps her clients gain clarity on what they really want to do. [08:52]

Interviewee Background: Louisa is a work psychologist, coach and expert in professional reorientation based in Germany. She has over 15 years of experience helping women who appear successful on the outside but are unhappy on the inside to find their true calling.

Key Points

• Luisa struggled with not knowing what she truly wanted to do early in her career, and felt pressure to just fit in and do what was expected. [19:45]

• Many people, especially women, struggle with this lack of clarity and self-knowledge, often due to societal and cultural expectations. [21:12]

• Luisa helps her clients rediscover their authentic selves and what they are truly passionate about, even if it means creating a completely new career path. [02:57]

• A major obstacle is the fear of the unknown and the perceived financial/stability risks of changing careers.

• Luisa emphasizes the importance of dreaming big and not limiting oneself to the "normal" options. [30:37]

Notable Quotes

"We have so many things we could do, and there are so many studies in psychology that too much choice creates overwhelm, and then we just freeze and cannot decide because we are so afraid to take the wrong choice." [17:26]

"I think everybody knows what they really want to do. [21:04] It's just hidden. There are so many layers on it, all the expectations that people have on them."

"When we change something, our subconscious does not want that. [28:07] And this is something unknown. And whenever we tap into the unknown, our subconscious is fighting against it and bringing up all of the reasons why we should not do this."

Kicker Quotes

"We often need those role models to see what is possible for