Bringing Business to Retail

Coach, Mentor, Strategist and Mastermind – What's the Difference?


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In this episode, I'm getting real about the different types of support you think you need—and the ones that actually move the needle.

I've invested over $45,000 (plus multiple trips to the U.S.) to be part of a mastermind that's been absolutely game-changing for my business. But it wasn't always like that. I've worked with coaches, joined programs that didn't deliver, and realized—sometimes too late—that I was asking the wrong people for the wrong kind of help.

So today, I'm breaking down:

  • The real difference between a coach, mentor, strategist, and mastermind

  • When each one is the right fit for your stage of business

  • How to avoid feeling overwhelmed, underwhelmed, or out of pocket

  • The questions you should ask before you invest

If you've ever felt stuck, unsupported, or unsure about your next move—this episode is your roadmap to clarity.

Tune in to learn how to align the support you choose with the results you actually want.

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Bringing Business to RetailBy Salena Knight | Retail & Ecommerce Growth Strategist

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