Built To Grow Fitness Business

Coach Up To Avoid This


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Many gym owners are chained to their gym. Maybe not literally, but no matter how hard they work, they can't step away without everything falling apart.

In addition to lacking systems, doing everything on their own, and micromanaging, one of the main reasons for this is because they are constantly stepping in to cover for missing staff. These gym owners are always the go-to person for every little thing — from fixing toilets to making sales calls.

Are you recognizing yourself in this picture? Then this episode is the one you don’t want to miss because Tim and Randy discuss how to break this cycle.

One of the crucial things is to train coaches to take on higher responsibilities - to step up, handle sales, manage clients, and generally keep operations running smoothly.

This way, not only will you avoid having to jump back into operations, but you also empower your staff and show them a clear path for their career growth.

And that’s a win-win situation: Your coaches get to develop new skills and advance in their careers, and you get the freedom to focus on the bigger picture and business development.

Tim and Randy refer to this concept as "coaching up," whereas "backfilling down" refers to the owner stepping in to cover operational gaps.

If you tune in, you’ll learn more about these two concepts. You’ll also find out why it’s not enough just to coach up if you haven’t built comprehensive systems and SOPs and why it’s crucial that your operations can run smoothly, even if a key team member is unavailable.

Tim and Randy have made this episode short, but packed with pure gems - join them and see for yourself!

Tune in now!

Key Takeaways:

  • Intro (00:00)
  • Coaching up concept (01:38)
  • Empowering coaches with additional skills (06:23)
  • Creating career growth paths for staff (08:45)
  • The reality of owner dependence (11:23)
  • Practical steps to implement coaching up (12:37)
  • Recap (13:30)

Additional Resources:

- Win an InBody 380 body composition scanner 

- Join the waitlist for tickets to the 2024 FitPro Growth Summit

- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group

- An app designed for semi private training - Semi Private Pro

- Business Accelerator Program winninggym.com/call

- Learn more about The Iron Circle 

- Jump on a call with Randy

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Built To Grow Fitness BusinessBy Tim Lyons and Randy Angsten, Tim Lyons, Randy Angsten

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