How do you position yourself to gain clients that are recession proof? In this episode, Logan and Wayne break down everything you need to know to become recession proof! You'll learn how to charge what you're worth, making sure you know your numbers, and how to create a premium experience for a high end customer. If you want to target the right customers for long term success this episode is for you!

Links to resources:

The Contractor Fight

Contractor Sales Academy

For more Contractor Growth Tips visit https://fullsailmarketing.com

If you aren't changing with the times you are sure to get left behind. Logan and Wayne discuss what they saw from a marketing perspective in 2018 and how to prepare for marketing in 2019. They talk about what worked, what didn't work, and their plans for 2019. You'll learn which Social Media site to use and how to use them, how to capture customer during the "awareness phase", how to maximize paid advertising by answering long tail questions, and much, much more!

Links to resources:

Google My Business

#14 Why Using Google My Business Is Essential For Your Contracting Company

For more Contractor Growth Tips visit https://fullsailmarketing.com

Wayne and Logan are back with a 5 little things that'll make a huge difference in your business. They may not seem like a big deal overall but every single thing you can do to make yourself stand out from your competition will help you win more jobs. Stop stepping over dollars to get nickels and take your contracting business to the next level you do not want to miss these 5 valuable and actionable tips!

For more Contractor Growth Tips visit https://fullsailmarketing.com

Today were talking about your competitors and it may not be who you think. In this episode Wayne and Logan examine how to decimate the competition and grow your contracting business. Customers can spend money on anything so you need to make sure you position your business in the best way possible. These actionable tips will ensure you putting your business and image out in the best possible way!

For more Contractor Growth Tips visit https://fullsailmarketing.com

If you are looking to improve your sales process, this episode is for you! Wayne and Logan break down how to qualify leads using your website and save hours of your work week by not having to drive out to potential clients homes only to find out they are just a tire kicker. They'll break down the exact steps you need to take in order to accomplish this and do some role playing to show you exactly how it works.

Example Contractor Websites Built To Sell From:

https://stonehillbuilders.com/

https://premierpond.com/

https://marylandlighting.com/

For more Contractor Growth Tips visit https://fullsailmarketing.com

Referrals are the lifeblood of any business. But how can you go about getting more of them? Wayne and Logan teach you how to get the best referrals in person and online. They'll share some serious strategies for networking in person and online to get more real referrals. You'll also learn what NOT to do when you network in person. Consumers are searching for services "Near Me" more than ever so by using services like Next Door. You can organically show up in front of potential clients.

BNI - Business Networking International

Next Door

For more Contractor Growth Tips visit https://fullsailmarketing.com

Wayne and Logan are back with another valuable episode discussing how marketing is always changing and how you can not get overwhelmed with the information overload that exists online. In this episode, you'll learn their recommendations for marketing your contracting business without becoming a jack of all trades. By hiring a team to help with marketing you can stay relevant and keep growing your business without getting side tracked.

Full Sail Marketing Blog

Yoast

Feedly

Gary Vee Podcast

Social Media Examiner

Podcast Buddy - Podcast Editing Service

For more Contractor Growth Tips visit https://fullsailmarketing.com

If you are not listing your business on Google you are easily losing thousands of dollars every year. Logan and Wayne discuss using Google My Business is essential to contractors everywhere. You'll learn how reviews are becoming the most used resource by customers looking for a contractor and how to use the "Would you be willing?" strategy to get more legitimate reviews on your business listing. They discuss what to do when you get a bad review and how to turn it into a win and finally how pictures in your reviews can skyrocket your google search results success! Boost your business today!

For more information on how to work with Logan and Wayne visit https://fullsailmarketing.com/

A lot of contractors get the majority of their business through directory sites like Houzz, Home Advisor, Yelp, Angies List, etc. but what if we told you that you could be getting even more? Tune-in as Logan and Wayne discuss how to get the most out of listing sites and increase the leads and paying clients that're coming through these sites. Do you have questions? Comments? Ideas for new episodes of Contractor Marketing Tips? Visit https://fullsailmarketing.com/ask today and let us know what questions we can answer for you.

Blogging is one of the simplest and most effective things that you can do to boost your contracting companies brand and standings in Google. If you don't know where to start, we're here to guide the path and outline exactly how to grow your contracting company through blogging. Do you have questions? Comments? Ideas for new episodes of Contractor Marketing Tips? Visit https://fullsailmarketing.com/ask today and let us know what questions we can answer for you.