In an upcoming episode of this podcast, I'll be jamming with my man Jason Khalipa and his efforts to create a strong personal brand on the back of his success as a gym owner.

And while I was prepping for this interview, I figured I could share my own insights and journey in regards to this topic.

While many microgym owners might have a desire to create a personal brand, get paid to speak and develop online content - there's several items you need to keep in mind before making that plunge.