Having a content marketing strategy gives you the opportunity to be found by your ideal audience for free.

Today we have Katrina Aronson, she is a marketing led business coach, her claim to fame is that you don’t have to use super complicated ad strategies or a super expensive team.

She is trying to tell everyone that if you have a good business and your marketing efforts, specifically content marketing, is really strong then you don't have to worry about doing all the fancy stuff.

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