Are you using your blog for more than your SEO efforts? In today's episode, Jessie Andrew of Inkpot Creative joins us to highlight the value that blogging can provide to your overall client experience. Listen in as we chat through maximizing client experience through blog posts, finding content inspiration from FAQs, optimizing content for SEO, and the power of detailed location guides for photographers.

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Find it Quickly:

2:24 - The Importance of Blogging for Your Business

3:24 - Generating Blog Post Ideas from FAQs

5:58 - Expanding FAQs into SEO Optimized Blog Posts

8:24 - Linking and Cross-Promoting Blog Content

13:52 - Creating Location-Based Blog Posts for Photographers

20:22 - Essential Tips for Family Photos

20:46 - Maximizing Your Online Gallery Store

21:46 - Organizing Your Content with Airtable

22:37 - Effective Blogging Strategies for Photographers

25:59 - Enhancing Client Experience with Prints

28:24 - The Long-Term Value of Client Relationships

33:33 - SEO and Blogging Consistency

37:20 - Outsourcing Your Blogging Needs

Connect with Jessie

Website: inkpotcreative.com

Podcast: cultofpersonality.com/podcast

Substack: copsoapbox.substack.com

Instagram: instagram.com/inkpotcreative

TikTok: tiktok.com/@inkpotcreative