Y'all ever feel like you've got a really good idea… but no clue how to actually turn it into income?

Maybe you've thought about creating a course, writing a book, or building some kind of passive income stream—but it just feels overwhelming. Or maybe you've tried, and it didn't go the way you hoped.

In this episode, I'm sitting down with Jenny Melrose to talk about what it really looks like to build something outside the therapy room that actually works. Not just more content. Not just more followers. But a strategy that leads to real growth.

We're getting into where therapists get stuck when it comes to passive income, why your audience matters more than your idea, and how to create something people will actually buy without feeling salesy.

If you've ever thought, "I know I could be doing more… I just don't know where to start," this one's for you.

Watch on YouTube

05:00 Meet Jenny + her story 11:24 Where to start with passive income 16:00 Why email lists drive sales 24:00 Social media vs real growth 27:39 Simple strategy to sell your offer

Show Sponsor Simplified SEO

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Simplified SEO Consulting specializes in helping helping professionals increase their visibility on Google in a way that feels ethical, sustainable, and aligned with your values.

They don't believe in shortcuts or one-size-fits-all strategies. Instead, they create customized SEO plans designed to help you attract the right clients consistently over time.

To make it easier to get started, they're currently offering a waived onboarding fee for our foundational SEO programs, which is a $350 value.

If you've been thinking about investing in your long-term growth, this is a great place to begin. You can learn more at https://simplifiedseoconsulting.com

Meet Jenny Melrose

Jenny Melrose is a business strategist and host of the Practice to Profit podcast, where she helps entrepreneurs turn inconsistent income into sustainable, CEO-level growth. She specializes in helping solopreneurs simplify their strategy, focus on the metrics that actually matter, and build businesses that support their life—not consume it. Jenny is known for breaking down complex ideas into clear, actionable steps that create momentum without burnout.

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