One of the most important things a business can do is create an Ideal Customer Avatar. Your avatar is a fictional person who represents your entire audience or a segment of your audience. This is the ONE person for whom you are going to create content. Today, I’ll walk you step-by-step through the process of creating your avatar and using it to get clear on who you are serving in your business.

LINKS MENTIONED IN THIS EPISODE

Turn Your Passions into Profits Book: passionsintoprofitsbook.com

Join My Book Launch Team: passionsintoprofitsbook.com/launchteam