Estate of Mind — The Art of Selling Luxury Real Estate

Creative Ideas for Client Gift-Giving and Appreciation in Luxury Real Estate


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Rather than simply accepting gift-giving as routine, Tami and Jack challenge the status quo, urging for a shift toward more personalized and heartfelt gestures.

Discover with them a range of innovative approaches, from customized gifts that reflect each client's unique tastes to crafting inclusive holiday marketing campaigns that foster a sense of belonging. They also delve into the world of themed events and exclusive outings, unveiling strategies to create unforgettable experiences that leave a lasting imprint on your clients' hearts.

But that's not all; Tami and Jack generously share invaluable tips and strategies to elevate client appreciation within the luxury real estate market. These insights will help you build genuine personal connections and cultivate unwavering client loyalty. Remember, in this industry, actions that are both authentic and considerate speak volumes, far louder than mere words ever could.

To jump to a specific topic, navigate to one of the following timestamps:

[00:51] Gift-giving in the Real Estate Industry

[09:06] Tips for Maintaining Client Connections

[13:51] Pop-by Gifts 

[17:47] Festive Gift and Event Ideas 

[24:23] Giving Memorable Experiences

[28:00] Maximizing Your Real Estate Photographer

[32:33] Showing Appreciation for Real Estate Staff

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Main Idea #1: Give Gifts to Build Connections

  • What Makes a Good Gift
  • Celebrating Special Moments for Clients
  • Show Clients You Thought of Them

Topics You’ll Uncover During this Episode: 

  • Memorable Gift Ideas
  • Maintaining Client Relationships
  • Whom to Give Gifts to First 

Resources Mentioned Within Episode:

  • The Institute for Luxury Home Marketing
...more
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Estate of Mind — The Art of Selling Luxury Real EstateBy Institute for Luxury Home Marketing

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