The Unofficial Shopify Podcast

Cross-sells & Upsells with Ezra Firestone of SmartMarketer

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Ezra says, "If you have a business driven by the ad model, you MUST understand upsells, cross sells... it's what's allowed us to grow to $1.5million/month."

Ezra Firestone is a partner in BOOM! by Cindy Joseph and the company’s head of digital marketing. He runs a private network of eCommerce websites and regularly consults for companies across the U.S and Canada. He is the founder/creative director of SmartMarketer, an information hub for do-it-yourself entrepreneurs.

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Learn:
  • Conversion bonuses your site needs to have
  • The difference between cross sell and upsell
  • The right way to do cross sell
  • How Ezra sets up post purchase upsells
  • Ezra reveals all of his stats including his email revenue
  • and the product you’ll never guess he sold in 2009
    • Links:
    • https://smartmarketer.com/
    • https://zipify.com/
    • http://www.boombycindyjoseph.com/
      • Free Guide

      I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.

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      The Unofficial Shopify PodcastBy Kurt Elster, Paul Reda
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