My guest today is the incredible Dana White. For last 23 years Dana has been the President of the Ultimate Fighting Championship (UFC), the leading mixed martial arts company in the world. During these 23 years, Dana has transformed the UFC from an unwanted, unloved, unsuccessful company heavily indebted into one of the greatest and largest sports franchises in history, and he's viewed by many as the greatest sports promoter in history. He is also the founder of Power Slap, a slap fighting promotion company owned by Ultimate Fighting Championship showcasing his innovative spirit in sports promotions. 

00:00 - Introduction

03:18 - Dana's Tough Childhood

10:12 - Dana's First Fight

17:58 - Dana's Work Experience as a Bellman

25:18 - Move to Las Vegas

27:15 - Timing is Everything

34:29 - Is College Important

40:44 - Cleaning Up the UFC

43:06 - The Ultimate Fighter Breakthrough

48:09 - The American Dream, Hardship, and Perseverance

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