Inside Aesthetics

Deborah Farnworth-Ward - 'The mindset of an entrepreneur' #217


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Episode 217 hosts Deborah Farnworth-Ward, an entrepreneur from the Gold Coast, Australia. 

Deb is the founder of Australian Skin Clinics (ASC) franchise, growing from 1 to 60 locations in just five years. She is an MBA graduate, a Certified Franchise Executive and a serial entrepreneur.

She has an incredible vision and passion for the aesthetics industry where she has immersed herself for 15 years. We learn how her career prior to aesthetics helped her vision, managing large multi-disciplinary healthcare organizations including pharmacies, GP services, surgical facilities, dietetics and counseling services.

We discuss:

  • Her early career in the UK where she discovered her gift of developing policies, processes & scaling ideas
  • How a chance conversation with Sir Alan Sugar changed her life forever
  • Her consulting experience in the UK health system & government, learning the art of problem solving & collaborating with different professionals
  • How she aimed to retire in Australia - and how wrong she was!
  • Why she bought Australian Skin Clinics in 2007
  • How she aimed to differentiate ASC from other competitors
  • Why she opened aesthetic and injectable clinics within shopping malls
  • Her approach to working with franchisees
  • Identifying and removing aesthetic services that are less profitable
  • Her approach to hiring new injectors & how to pay them
  • Why she exited the franchise and the mistake that she made
  • Her insights and advice about staff
  • A warning about staff who steal!

 

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IA PATREON:

Did you know that we have an online injectable education and business mentoring service called IA Patreon? Get access to the following benefits:

- Access to five main IA Whatsapp groups (General, Injectables, Skin & Devices, Business & Regenerative Aesthetics)  + three country-specific groups (Australia, USA and UK)

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- NEW! Weekly Instagram Hints & Tips (Optimise your profile, content planning, how to use Instagram features, etc)

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- IA Zoom sessions (Bimonthly Zoom sessions focussing on injectable & business topics)

- Access to our IA Library (Clinical papers, books & other resources)

- Re-watch 8 x IA Webinars (Recorded in the pandemic with global experts)

 

IA Patrons can also access:

Business mentoring opportunities with David (additional cost, limited slots)

Shadowing opportunities in clinic with Dr Jake (additional cost, limited slots)

 

CONTACT INFORMATION:

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Other IA links:

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Dr Jake Sloane:

Follow Dr Jake on Instagram 

Dr Jake's website

David Segal:

Follow David on Instagram

Our guest:

Follow Deb on LinkedIn

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Inside AestheticsBy Inside Aesthetics

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