Everybody talks about Facebook ads, but if you want me to be honest with you....not everyone understands what they're talking about. Which is exactly why it's important to invest in some education before DIYing a Facebook ads campaign or hiring a Facebook ads specialist or agency to help you advertise your products or services.

In this episode of the Talk Copy to Me podcast, I asked Facebook ads expert Jody Milward to demystify Facebook ads for beginners. She talks us through knowing when the right time is to implement an ad campaign and helps us understand the different campaign options there are and why we'd want to use each in our business. This episode on Facebook ads for beginners is a must-listen if you're interested in reaching more leads and growing your business.

Meet our guest expert on Facebook ads, Jody Milward

"I’m what I like to call an "accidental entrepreneur". Like many women, I didn't want to return to a 9-5 office gig after having kids. So I started my first business as a Private Investigator (obvious choice, right?). But, after 9 years, 7 figures in revenue and much government red tape, it was time to move on, and I stumbled into the social media and paid traffic world.

From my first client in 2014 making $12 per hour to generating over 7 figures in revenue 6 years later, I've lived and breathed digital marketing as a freelancer, sub-contractor, in-house, agency owner, consultant, speaker, educator and mentor."

Want to learn more?

Visit Jody's webite

Listen to Jody's podcast, Online Confidential

And then find Jody on Facebook, YouTube, and LinkedIn

Interested in being a Facebook ads manager yourself? Here's a guide for you

Learn more about your host

Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients write email sequences or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help.

Stay in touch with Erin Ollila, SEO website copywriter:

• Learn more about Erin’s VIP Day options if you’d like to learn more about how you can hire her to write emails for you or audit your overall marketing
• Reach out her on Instagram, Twitter, Facebook or on LinkedIn to talk more about how to grow an email list