Today we welcome Kate Pourhassanian, COO and self proclaimed “director of everything else” at Unscripted Interior Design. Kate is co-principal of the Colorado Based design firm along with her sisters Kari and Kasey. In this episode Kate shares how an ah-ha moment among sisters turned into a thriving design business built upon a foundation of trust and team culture. We dive deep into the value of leveraging experience and skills from a previous career to create a balanced business and a safe place to ask questions and thrive.  Kate also shares their approach to model home and amenity space design and their responsibility to their builders and developers to create environments that appeal to not just one client, but an entire demographic.   

Today we welcome Laura Brophy of Laura Brophy Interiors - a luxury residential design firm located in Orange County, California. In this episode Laura shares her course of education and discovery and how she leveraged every learned experience to launch her business of design. We also discuss her marketing strategy to align her brand among the best in the business and how she balances risk and innovation to capture the attention of clients and industry allies. 

Today we welcome Chrissy Crawford Corredor - founder and CEO of ARTSTAR. The New York based online resource offers a curated collection of fine art available to collectors and the design trade. In this episode Chrissy shares what prompted her to launch the online gallery and the process of navigating e-commerce pre Shopify. We also discuss ARTSTAR’s commitment to supporting emerging artists and their efforts to provide information and tools to design professionals to help maximize the role that art plays in their design projects. 

Today we welcome Sara Brennan of Sara Lynn Brennan Interior Design based in Waxhaw, North Carolina. In this episode Sara shares how she identified weaknesses in her business early on and instead of ignoring them she tackled them head on and created a renewed seven figure business in just three years. We also discuss Sara’s perspective on trading time for money, how she leverages her extended team of resources and service providers to increase efficiency within her business, and the importance of constantly adding value to your services.

Today we welcome Gage Edward, Interior Designer and Head of Partnerships at Side Door. In this episode Gage tells us about his journey of design from re-imagining spaces as a kid to his introduction to a multi faceted business of design twelve years ago. We also discuss the challenges that design professionals face, particularly sales and procurement, and the industry’s most promising solution empowering designers to scale their business.