Digital Queens

By Sarah Thomson - Online Social ButterflyBusiness Marketing

Digital Queens episodes

March 10 EP191 - International Womens Day
In this episode, I delve into the complex landscape surrounding International Women's Day. I discuss the significance of this theme, contrasting it with the commercially-driven alternate theme, "Give to Gain". I share staggering statistics about the invisible workload of women and the stark inequalities that persist despite us being the global majority. By dissecting these issues, I emphasise the critical importance of truly supporting women and highlight practical ways we can lift each other up.

**Key Takeaways:**
1. Amplify other women's work and achievements.
2. Support and elevate diverse women's voices.
3. Champion equal value across all areas of work.
4. Encourage transparency and fairness in pay.
5. Contributing small can make a big impact locally and globally.

25 min
March 03 EP190 Living with an Invisible Illness

In today's episode, I'm diving deep into my personal experience with endometriosis, a condition that affects so many and isn't spoken about enough. As someone who has been living with this invisible illness, I've had to adjust both my personal and professional life significantly. We'll explore how the statistics around endometriosis are changing and how ignorance and stigmas still persist. My journey includes a series of medical and holistic interventions, which I share in hopes of raising awareness and fostering compassion for those with similar challenges. This episode isn't just about the hurdles; it's about adaptation, like using AI to optimise my business while honouring my health. I'm thrilled to share how embracing boundaries and systems has helped me to find a sustainable way to balance work and well-being. Join me as I celebrate both awareness and adaptation in the face of chronic pain.

29 min
February 24 EP189 Virtual Assistance Success with Adrienne from Seed VAs
In this episode, I'm thrilled to have Adrienne from Seed VAs share her journey from corporate operations to running three successful businesses, including Seed Virtual Assistance. Adrienne dives into her accidental discovery of the VA world and how word-of-mouth helped her transition into full-time entrepreneurship. She discusses the pivotal role of community and mentorship in the VA space and explains how Seed Virtual Assistance supports VAs and OBMs with resources and connection opportunities. Adrienne also shares insights about their matchmaking service for business owners looking to hire VAs and the importance of awards in recognising industry success. Whether you're a business owner looking to scale or a budding VA, the practical advice shared in this episode is invaluable.

### Key Takeaways:
1. Transition to entrepreneurship can start unexpectedly.
2. Community is vital for VAs to share experiences and grow.
3. Awards elevate and recognize the VA industry's success.
4. Matchmaking helps businesses find the right VA fit.
5. Mentoring is crucial for growth and overcoming business challenges.
Website:
Spotify
Apple:

### Notable Quotes:
1. "Human beings aren't designed to be alone; we thrive in community."
2. "Awards are more than recognition; they uplift the whole industry."
3. "Finding a VA isn't just about skills—it's about matching personalities."
4. "Seed's matchmaking services simplify finding the right VA fit."
5. "Mentoring transforms growing pains into growth opportunities."

26 min
February 17 EP188 Held By Dom

In this episode, I have the pleasure of chatting with Dom of Held by Dom, who has been my personal coach for the last three months. We dive into her profound journey from personal trainer to a sought-after nervous system-led coach. Dom shares her struggles, such as dealing with chronic pain and overcoming personal adversities, which shaped her expertise today. We discuss the importance of aligning your nervous system with business goals, a topic that deeply resonated with me. You'll learn how recalibrating your nervous system can keep you from self-sabotaging and help you love the journey of business. This conversation is packed with transformative insights on joy, alignment, and living authentically, especially for those who feel the weight of overwhelm.

**Key Takeaways:**

1. Recalibrate your nervous system to align with your business goals.
2. Overcome burnout by truly embodying joy and aliveness in your work.
3. Listen to your body; it's key to sustainable success.
4. Embrace contrast and challenges as they shape your path.
5. Engage in activities that raise your frequency and become magnetic.

27 min
February 10 EP187 Canva Wizardry with Marie at Crafty Fox
In this episode, I had the pleasure of chatting with Marie from Crafty Fox by Design, who is an absolute wizard when it comes to Canva. Marie shares her journey of starting a flexible business from a small town, fueled by her love for creative design and helping others. We discuss how Canva makes graphic design accessible and delves into the differences between its free and paid versions. Marie reveals some innovative features, like creating websites and interactive quizzes directly in Canva, which blew my mind! For business owners, these insights could save money and enhance design capabilities without the need for complex software. Marie's experience and passion shine through, and her tips could truly revolutionize how you approach your design needs.
http://www.craftyfoxbydesign.com
Facebook
http://www.instagram.com/craftyfoxbydesign
https://www.linkedin.com/in/marie-fox/
Here is the direct Canva quiz link What's Your Canva Confidence Level Quiz Website

**Key Takeaways:**
1. Canva offers design accessibility without needing graphic design background.
2. Explore Canva's website building feature for cost-effective online presence.
3. Utilize Canva's AI for design help and interactive quizzes.
4. A well-organized brand kit saves time and maintains consistency.
5. Leverage Canva's mobile responsiveness for marketing materials.

**Notable Quotes:**
1. "Canva just gave access to graphic design without needing expensive software."
2. "You can build a professional website entirely in Canva."
3. "My brand kit keeps me focused and stops me from getting distracted by fun templates."
4. "AI features in Canva streamline tasks and save time."
5. "Having my skills up-to-date helps my clients benefit from the latest Canva tools."

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25 min
February 03 EP186 Finding Your Mojo
In today's episode, I dive into the real and relatable struggle of finding motivation and productivity, especially after a long, chaotic holiday season. We all know the pressure to hit the ground running once the kids head back to school. But guess what? It's perfectly okay to feel a little worn out and in need of some couch time with a favorite Netflix show. I share some tried and tested techniques that help tap into motivation gently, like organizing your home to create a calm environment, using the Pomodoro technique for focused work, and syncing productivity with personal energy rhythms. These insights are simple yet impactful, showing that sometimes it's the little changes in routine that make the biggest difference for us business owners.

**Key Takeaways:**

1. Honor your energy cycles, not just arbitrary deadlines.
2. Resetting your home can boost productivity.
3. Use Pomodoro for focused work sessions.
4. Small rituals can enhance motivation.
5. Be compassionate to your current season.

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24 min
January 27 EP185 Back To School Back To Biz
In this episode, I delve into the unique challenges faced by business owners who are also parents, especially as school resumes in Australia. I reflect on my experiences of juggling entrepreneurship with parenthood, sharing insights on transitioning back into work after lengthy school holidays like the summer break. Listeners will hear stories of finding balance, the importance of setting intentional work weeks, and creating flexible systems that allow for life's unpredictability. I also discuss the value of taking a day off as school resumes to reflect and recharge. This conversation aims to provide practical guidance to make the school term a time of productive yet balanced business growth.

**Key Takeaways:**
1. Schedule a day off when school starts to unwind.
2. Transition to a weekly to-do list to reduce stress.
3. Build routines that align with school terms.
4. Plan for unexpected events to avoid burnout.
5. Create efficient systems to support work-life balance.

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26 min
January 20 EP184 My Word for 2026
In this episode, I delve into the trend of choosing a "word of the year" alongside traditional New Year's resolutions. For 2026, my word is "connection," which signifies aligning with personal values, increasing connection in business, and promoting sustainability. I share my personal resolutions, like buying no new clothes and eliminating food waste, aiming for responsible living. The essence is to feel more connected to the global community, business peers, and personal life. I discuss using ChatGPT as a brainstorming tool to discover your word, enhancing how you want to feel throughout the year, not just what you want to achieve. Join me in creating a more intentional, connected, and present year.

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24 min
January 13 EP183 Rebranding to Digital Queens
In this episode, I discuss the exciting shift and rebranding of the podcast from "The Social Circus" to "Digital Queens." This change mirrors my personal and professional evolution towards supporting women in building sustainable digital businesses. I delve into my journey, the switch from face-to-face training to embracing digital products during the COVID era, and the birth of the podcast's new identity. The conversation highlights the importance of alignment and values in business, the move towards scalable offers, and how AI and automation are pivotal to this journey. Join me as I share insights and invite you on a journey of growth and transformation into 2026.

Key Takeaways:
1. Embrace evolution in your business aligning with your values.
2. Transition to digital products can offer freedom and scalability.
3. AI and automation are key tools for business growth.
4. Rebranding signifies growth, not failure.
5. Aligning offers with audience needs can drive success.

Notable Quotes:
1. "Evolution is an important part of your business growth."
2. "Rebranding signifies alignment, not failure."
3. "Digital businesses create freedom and sustainability."
4. "AI and automation offer smarter ways of working."
5. "Our businesses are living things; they grow as we grow."

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24 min
December 09, 2025 EP182 - Embrace the Gentle Season
As we wrap up 2025, I'm excited to share how I approach the holiday season with a non-contact month in my business. This is a time to step back from live sessions and deadlines, allowing for a deeper focus on behind-the-scenes work and quality moments with family. I discuss the concept of non-contact weeks that provide the necessary downtime to reset and recharge, emphasizing that this isn't about inactivity but about engaging in activities that truly resonate with us. I share how planning for 2026 involves reflection and identifying what systems might need tweaks. For business owners, considering a non-contact period could open doors to new creativity and less stress, guiding you into the new year refreshed and ready.
23 min

About Digital Queens

From the publisher's feed

Join me, Sarah Thomson, as your host each week as we dive into digital marketing, social media and all the things it takes to run a business in this social circus.