By Ellen Mackenzie
5
8181 ratings
The podcast currently has 164 episodes available.
The Dishing Up Digital School is now OPEN! Join Now: https://www.ellenmackenzie.com/Dishing-up-Digital-School
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In today’s episode I chat to the wonderful Liv, from Lila Studios, about her journey to becoming a full time Social Media Manger, how she booked her first clients and how she is now growing & scaling her business.
Liv has a pretty cool story in that she managed to quit her job within just a few months of signing up for my programme - the Dishing Up Digital School. This all happened this year, so for anybody listening - it is not too late to get started as a Social Media Manager!
Liv is really showing you what is possible when you dedicate yourself to your dream and making it happen by putting in the work. There's so many golden takeaways and lessons to learn in this episode and I know it's going to inspire so many of you, so I hope you enjoy!
If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us!
Have a great week guys!
Ellen xx
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Mentioned in today's episode:
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Dishing Up Digital School is re-launching this week: https://www.ellenmackenzie.com/Dishing-up-Digital-School#signup
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Guys, this episode is a bit spicy! In fact, it was meant to be something completely different, but I woke up this morning and had to get these words out!
Today I'm talking about:
As always, I appreciate you listening so much and would love to hear what you think about this episode. DM me on the gram and share your thoughts! And if you can review or subscribe to my podcast, I'd be eternally grateful to you.
Have a great week!
Ellen xx
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Mentioned in today's episode:
Want to get more Ellen or Work with her and her team?
This week is a Q&A brought to you by my Instagram question box. I had some great questions come through and have had to whittle it down to 6, so I don’t turn this on to a loooong podcast. Also, with the approaching busy season of Black Friday, the Holiday Season and my business birthday, I wanted to keep this episode light & breezy and just have a chat with you all.
Questions covered today:
If you have any burning questions, follow me over on instagram (link below) as I often will ask for questions on my stories. Or feel free to flick them through on my DMs and I'll keep them in mind for my next Q&A episode.
As always, I'd love if you could subscribe to the podcast, or leave a review. This helps me be encouraged to keep delivering this free content to you.
Appreciate you all for listening!
Take Care
Ellen xx
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Mentioned in today's episode:
Want to get more Ellen or Work with her and her team?
Guys, I am so lucky to have been able to buy a house with my partner, Ali, this year, and this episode is all about how I got there, along with my very practical savings tips.
From being advised not to quit my salaried job by a mortgage broker to being in a position to withdraw money from my investment stocks for the house deposit, I go through the journey with you.
A few takeaways:
If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us!
Have a great week guys!
Ellen xx
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Mentioned in today's episode:
Want to get more Ellen or Work with her and her team?
Who says cold emails are dead? If done the right way, your cold pitch emails will have potential clients responding back and becoming a part of your roster!
Today we’re discussing tips to have successful cold pitches from personalization to perfecting the follow up. I’m even sharing an example of a successful cold pitch that worked on me and led to me hiring someone this year, 2024.
TABLE OF CONTENTS
00:00 Cold Pitching is Dead
00:48 Why Cold Pitching has a Bad Rep
01:36 Why you Should Cold Pitch
03:18 Tip #1 - Personalization
05:01 Tip #2 - Showcase Yourself
05:46 Example Pitch that WORKED
07:57 Tip #3 - Perfect your Follow Up
09:11 You Never Know!
09:55 Why Cold Pitching WORKS
10:54 Outro
Mentioned in this episode:
Copywriter Nicola - https://www.instagram.com/nicolamoors/
Have a great week guys!
Ellen xx
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Join the Dishing up Digital School: https://www.ellenmackenzie.com/Dishing-up-Digital-School
Ellen's Instagram Page: https://www.instagram.com/ellenmackenziee/
Ellen on TikTok: https://www.tiktok.com/@ellenmackenzieee?lang=en
Buy Ellen's Book: https://www.ellenmackenzie.com/book
In this episode I chat with the amazing Natalie Barbu as she reflects on her journey from a bored teenager making makeup tutorials on YouTube to launching her project management tool, Rella. She addresses the difficulties of shifting from influencer to entrepreneur and highlights the role of community engagement in marketing.
It was so great to chat to Natalie and hear about how she still has a client for Social Media Management, as well as how she applies her skills in this area to the marketing for her Tech Start-Up, Rella.
If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us!
Have a great week guys!
Ellen xx
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Mentioned in today's episode:
Want to get more Ellen or Work with her and her team?
This week is a fresh new episode! Thank you so much for your patience these last couple of weeks while I've been busy with business things, and buying my first house things!! It's all been a very exciting and full on couple of weeks!
This week I am chatting about Lulu Lemon and their social media strategy, and there's is an interesting one to dive into!
Some Key Takeaways:
This is an interesting case study for sure, and I'm even surprised with some of their strategy!
If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us!
Have a great week guys!
Ellen xx
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Mentioned in today's episode:
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NOTE: This episode was originally uploaded in August 2021.
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Yes! Another Rewind episode, but this was so popular and also happens to be one I still send to people when they ask me anything about needing experience in my dms. It's had a bit of editing done to the episode, but I still think you'll get a lot out of it today!
When I decided that I'd like to become a social media manager, I didn't think I would start my own agency or become a freelancer. I felt I needed to find a corporate job where I start as an in-house Social Media Manager. In today's episode, we're going to dive deep into this topic. I'm going to talk about how I got started, how I changed careers and got my first few clients, and how I built that up into a full-time gig. I'm also going to give you some tips and advice if you are in a position where you want to move into social media management, and you're trying to get your feet off the ground and get started.
In this episode, you'll discover...
If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us!
Have a great week guys!
Ellen xx
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Want to get more Ellen or Work with her and her team?
NOTE: This episode was originally uploaded in January 2022. It is one of my most downloaded episodes, so I though this was a good time to re-release it to you. Everything is still relevant today!
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Social Media Strategy: This was something that used to highly intimated me! Imposter syndrome is flaring as a new entrepreneur finding your way in a new industry, and this word strategy honestly felt so daunting. Over two years later, I can see now that strategy is just a fancy term (for people who must be really good at their job, lol). It doesn’t have to be complicated or overwhelming at all.
In this episode, I want to help you understand what a social media strategy looks like and how to develop and present a social media strategy to a client or customer.
In this episode, you'll discover…
If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us!
Have a great week guys!
Ellen xx
~~~
Want to get more Ellen or Work with her and her team?
Is a Social Media Manager Responsible for Growth? The answer isn't so straight forward.
This episode is one about the challenges behind Social Media Managers, and the pressure we put on ourselves! It's also an episode I think business owners who have a SMM already, or are looking to hire a SMM, could benefit from listening to.
Some takeaways:
Marketing should not rely solely on social media; it should be part of a broader strategy.
If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us!
Have a great week guys!
Ellen xx
~~~
Want to get more Ellen or Work with her and her team?
The podcast currently has 164 episodes available.
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