As a Wall Street Journal best-selling author, international speaker, and professional consultant with a PhD in communications, Dr. Cindy McGovern is known as the First Lady of Sales. In today’s episode, Dr. Cindy breaks down the misconceptions surrounding sales, discusses the right mindset for a successful sales career, and explains how to leverage sales skills in every aspect of life. Dr. Cindy and John even debate the relationship between sales, art, and science before discussing the reasons to be intentional about your own personal brand right now - even if you think you don’t have one.

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