In photography circles, influencer marketing sometimes gets a bad rap. From getting ghosted after photographing a session or having filters applied to your hard work, it can feel intimidating to step into this realm.

But in this episode, Cydnee Jex is here to walk through her whole process of working with influencers. She shares how she finds influencers to work with, how she sets expectations and boundaries, how she approaches the whole process from a very practical angle, and why, at the end of the day, she loves working with influencers!

Plus, she’s giving us a sneak peek at her upcoming Maternity and Newborn Summit, including  why she loves making in-person connections and how potential educators can apply to teach.

If you’re ready to start adding influencers into the marketing plan for your photography business, this episode with Cydnee is one you can’t miss!

What’s in this episode:

[00:00] Intro

[02:12] All about the upcoming Maternity and Newborn Summit 

[10:51] Why in-person connection is so important

[16:24] How Cydnee started working with influencers

[20:23] Common mistakes when photographers try out influencer marketing for the first time

[22:44] How to approach the dreaded “filters” conversation with influencers

[30:18] How to talk about payment in collaboration with influencers

[31:39] Cydnee’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

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