Read the full Show Notes and search through the world’s largest audio library on Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.

The Great Product Owner: Empathy as a key skill for Scrum PO’s

Great Product Owners have empathy for the customer, the organization and the team. As Ali describes it: it’s key to be human! Even if knowledge of the product and the business is very important, knowledge can be acquired, but the skill of empathy is not easy to acquire. 

The Bad Product Owner: Cheap and inexperienced, a combination that destroys value for the customer and the company

This company that Ali worked at used to hire graduates as Product Owners. Inevitably, with their lower salaries came a whole host of other problems. The PO’s would not have experience on the product, or the process of developing products and would focus on the wrong things. In this segment, we also discuss how to help Product Owners focus on value and impact.

Are you having trouble helping the team work well with their Product Owner? We’ve put together a course to help you work on the collaboration team-product owner. You can find it at bit.ly/coachyourpo. 18 modules, 8+ hours of modules with tools and techniques that you can use to help teams and PO’s collaborate.

About Ali Asl

Ali is an experienced and accomplished Independent Agile Coach, Trainer and Scrum Master focused on supporting organizations and teams in the application of Agile values and principles to deliver quality and value.

You can link with Ali Asl on LinkedIn.