Staying up to date with online practices is just as crucial as keeping pace with in-salon trends. With the ever-increasing reliance on web searches and social media platforms, having a modern website has become vital for salon owners. A well-designed and feature-rich website can be the game-changer that helps you acquire new clients and retain existing ones. In this Digital Debrief episode, Scott and Sarah explore some essential features your salon's website should have, as well as additional elements to consider (once you’ve got the basics perfected!)For your daily dose of digital marketing, give us a follow on TikTok and Instagram @salon.s.o.s  OR if you want to check out the video recording of this episode, you can subscribe to our YouTube channel! Hit the link below to explore.  https://www.youtube.com/@salon.s.o.s