When it comes to lead generation, I find that so many independent consultants are overcomplicating the process. Then, they’re ineffective with their lead generation activities.

Listen in as I share with you the three must-haves that you’ll want to incorporate into your standard operating procedure (SOP) so that you've got a really effective, easily repeatable, and results-creating independent consulting lead generation routine.

These three lead generation elements are so incredibly important. They’re the difference between having a feast or famine type of lead generation process versus a predictable, sustainable, healthy lead generation process for your independent consulting business.

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