In this episode, we dive into a game-changing concept for salespeople and business owners: how to leverage your existing list of contacts to inspire action and generate sales. Too often, we see seasoned professionals relying on generic follow-ups — the kind that start with "Just checking in…" or "Any updates?" 

These approaches rarely move the needle because they fail to engage the recipient's current thoughts and desires but salespeople think that by doing this, they are doing their required follow ups. 

My guest today says that those types of follow ups in todays world are just a waste of time.

Today, we’re talking about how to enter the conversation that’s already happening in your prospect's head. Whether it’s through a well-crafted email, a compelling text message, or an insightful phone call, the goal is to connect with where they are emotionally and mentally. By mastering this skill, you can transform your follow-ups into powerful moments of influence that help potential clients move off the fence and take decisive action.

Our guest is Mark Blundell, an expert in crafting persuasive messages that tap into the subconscious needs of the recipient. Mark has helped countless real estate agents, business owners, and sales professionals turn their passive lists into a goldmine of engaged prospects.