Any leader in any size company, no matter the size or sector, feels the pressure to innovate, find new ideas and business models, and create enduring customer value. There is no one formula or set process to find and execute the ideas that achieve these goals; customers set moving targets, shareholders are unforgiving and demanding, and society expects companies to care about much more than the bottom line.

The answer to the dilemma every business faces today is that innovation is exhilarating, rewarding and even fun when it is approached as a unique challenge, but it can also be polarising, unpredictable, and scary. Success requires that leaders rethink how they lead innovation. Leaders know they must set aside preconceived notions of what works, and look to those who have already walked in their shoes.

Changemakers are few in number and are worthy of encouragement and support. They want to create and deliver value, bring together teams to solve big problems, seize opportunities, and make a difference. Treading water is not an option for them. They want to succeed for themselves, their communities, friends and loved ones, and for the broader stakeholder ecosystem. Theirs are hard-won achievements.

We welcome the author of the focus of today's episode: The Change Maker's Playbook: How to Seek, Seed and Scale Innovation in Any Company, Amy Radin, welcome to the show.

We talk about:

• Changemaker Frameworks for Change
• How to seek innovation
• How to overcome resistance
• How to seek support
• Seeding
• Scaling
• How to embed change
• Building Support
• The Army of the Willing
• Building an External Network
• Intrapreneurship
• Resourcefulness
• Positioning 
• Purpose
• If established enterprise incubate and launch new business models

More about Amy here:

https://www.amyradin.com