I’m all about sharing the mistakes I made in my business to help you avoid making the same ones…. and one of the biggest, most costly mistakes I've ever made was not bothering to create a sale at the holidays for the first 8 years of my business. When I do the math, I estimate that one mistake cost me north of $50K (it still hurts to write that number!) 

If the word “sale” makes you cringe inside, then this episode is for you. There are plenty of reasons you can come up with to not run a holiday sale, but today I want to share 5 really compelling reasons why I think you should. Listen in with an open mind - I think you’ll be surprised at what you might learn!

Links: 

• Take the Holiday Sales Quiz to find out how much you could make this year. 

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!