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Group tours aren't necessarily out, but people ARE consistently choosing to go on cruises over them, and the numbers prove it. 

We're looking at some juicy stats from the AAA Cruise Forecast and Travel Market Report Outlook that show cruising is absolutely booming for 2025 and 2026. 

I'm breaking down the demographics of who's cruising, which destinations are selling like hotcakes, and the top lead generation strategies that are actually working for river cruise sales. 

Plus, we'll chat about how you can pivot your marketing to capture more of this growing market share before everyone else catches on.

AAA Cruise Forecast 2026: https://newsroom.aaa.com/2025/10/aaa-cruise-forecast-2026/

Travel Market Report's River Cruise Outlook: https://www.travelmarketreport.com/library/Outlooks/river-cruise-outlook-2025/index.html?page=1

Questions this episode answers:

• How much is cruise demand growing year over year? 
• What age groups are booking ocean cruises? 
• Are people cruising with kids or as couples?
• Where are mega cruise ships sailing?
• What are the top cruise embarkation ports in the US? 
• When is peak season for Caribbean cruising?
• What are the top selling river cruise lines?
• How can travel advisors increase river cruise sales? 
• What lead generation strategies work best for selling cruises?
• What supplier support do travel advisors need most?
• How is AI impacting cruise bookings and travel advisor workflow?
• Why are expedition cruises gaining popularity? 
• What marketing strategies should travel agents use for cruise sales in 2026?

Enjoy (and take action)!

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