The Kristen Boss Podcast

Ep. 238 The Moral Crisis of Marketing


Listen Later

Episode Summary:

In this deeply personal and thought-provoking episode, Kristen opens up about the emotional challenges of the past year, including the unexpected loss of her beloved dog Hank. But this conversation is about much more than personal hardship—Kristen invites listeners into her raw reflections on the moral dilemma of marketing, the unhealthy patterns often baked into the personal development space, and how the industry subtly preys on people’s insecurities.

She shares powerful insights from behind the scenes of entrepreneurship, including conversations with high-level business leaders who are grappling with the same ethical concerns. Kristen explores the difference between building a business from empowerment versus shame, and why she’s committed to creating sustainable, holistic success through her new venture, Sondera.

You’ll walk away with a renewed sense of clarity, challenged thinking, and the motivation to pursue growth from a place of wholeness—not hustle. This is a must-listen for anyone who’s tired of burnout, tired of the same old formulas, and ready to rewire success on their own terms.

What You'll Learn:
  • Why fast fixes and dopamine-driven purchases keep us stuck
  • The hidden ways marketing tactics prey on fear and urgency
  • The difference between empowered growth and shame-based action
  • Why so many people struggle to implement what they’ve learned
  • Kristen’s behind-the-scenes journey in building a truly holistic business model
  • How to break the cycle of self-growth shame and finally experience sustainable change

Key Takeaways:
  • Success isn't just about results—it's about how we become in the process.
  • The personal development industry often teaches transformation from a place of lack. It’s time to shift that.
  • You don’t need more strategy. You need better tools for implementation.
  • Buying from panic and shame rarely leads to lasting transformation. Empowered decisions do.

🎉 Special Announcement:

Kristen is hosting a brand new 3-day event:

🎯 The Success Rewire

🗓️ December 8–10

💸 Just $9

This event will help you stop quitting on yourself and finally follow through on the growth you’ve been chasing. No gimmicks. No shame. Just tools that work.

Follow @thekristenboss on Instagram for updates and keep an eye on your email.

Timestamps:
  • 00:00 – Holiday reflections and recent personal losses
  • 04:30 – The broken model of hustle-based business building
  • 09:20 – A conversation with a high-level entrepreneur on burnout
  • 12:45 – The ethical dilemma of scarcity marketing
  • 18:40 – The psychology of empowered vs. shame-based purchases
  • 23:50 – What Sonera is really about and why it matters
  • 27:00 – Announcing the 3-Day Event: The Success Rewire
  • 32:00 – Breaking the cycle of self-growth shame
  • 35:00 – Final thoughts and invitation

Connect with Kristen:
  • Instagram: @thekristenboss
  • Website: www.kristenboss.com or www.sonderalife.com

If this episode moved you, inspired you, or made you rethink success—share it on Instagram and tag @thekristenboss. She might just shout you out!

...more
View all episodesView all episodes
Download on the App Store

The Kristen Boss PodcastBy Kristen Boss

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

739 ratings


More shows like The Kristen Boss Podcast

View all
Progress Mode with Brendon Burchard by Brendon Burchard

Progress Mode with Brendon Burchard

3,667 Listeners

Earn Your Happy by Lori Harder | YAP Media

Earn Your Happy

2,791 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,624 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,596 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,073 Listeners

THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

THE ED MYLETT SHOW

14,025 Listeners

She's Equipt with Jennifer Allwood | The Christian Business Coach for Women by Jennifer Allwood: Christian Business Coach

She's Equipt with Jennifer Allwood | The Christian Business Coach for Women

1,905 Listeners

Woman of Influence by Julie Solomon

Woman of Influence

1,443 Listeners

Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing by Stefanie Gass - Podcast to Profit™ Creator, Podcast Coach, Business Strategist

Online Business for Christian Women | GOD-LED BUSINESS, Start a Podcast, Work From Home, Podcasting, Online Marketing

1,238 Listeners

Habits and Hustle by Jen Cohen and Habit Nest

Habits and Hustle

790 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

890 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,597 Listeners

Level Up with Debbie Neal by Debbie Neal, Upstarter Podcast Network

Level Up with Debbie Neal

704 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

125 Listeners

The Pursuit of Happywell by Kristen and Scott Boss

The Pursuit of Happywell

68 Listeners