Zack Bartell got his start in athletics, developing an insane level of strength while training for football and, eventually, powerlifting. Fast forward nearly a decade, and he's turned that passion for training into building an incredibly successful in-person gym called SoCal Powerlifting. Through that process, he's built his own business and expertise to help others achieve the same within the in-person and online coaching space.

In this episode, Zack and I deep dive into the basics of building a business, including first-principle thinking. We then discuss the differences between building an in-person versus an online coaching business and how to be successful within either endeavor.

Enjoy.

Follow Zack, SoCal Powerlifting, and CoachLogik:

https://www.instagram.com/bartellbarbell/

https://www.instagram.com/socal_powerlifting/

https://www.instagram.com/coachlogik/

Follow me and get coaching:

⁠⁠⁠https://www.instagram.com/josh_philwl/⁠⁠⁠⁠⁠⁠⁠

Weightlifting House: code PHILWL for 10% off

⁠⁠https://www.weightliftinghouse.com⁠⁠

Onyx: with code PHILWL for 10% off

⁠/⁠⁠⁠⁠https://www.onyxstraps.com/⁠