The Coaching Edge: A Business Building Podcast

Ep 52: Stop Playing Small: Start Building a Profitable Coaching Business


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Stop Playing Small: Start Building a Profitable Coaching Business

If you’ve been calling your coaching a side hustle, waiting for your big break, or endlessly “tweaking your niche” instead of making offers… this episode is for you.

This week on The Coaching Edge, we’re talking about what separates hobbyists from real business owners—and how to finally start treating your coaching like the profitable, purpose-driven business it’s meant to be.

Whether you’re still in your day job, stuck in the “figuring it out” phase, or secretly hoping a podcast interview from 2022 will send you your next wave of clients (we’ve all been there), this episode will show you how to move forward with confidence—and actual traction.

You’ll learn:

  • The 4 red flags that your business is still in “pipe dream” mode
  • How profitable coaches think and act differently (and what that actually looks like)
  • Why emotional blocks—like fear of being seen—can quietly stall your growth
  • The specific actions that move you from spinning to selling
  • How the Business Building Bootcamp helps coaches go from invisible to income-generating (with examples from real BBB grads!)
  • 👉 Ready to stop playing small and build something sustainable?
    Join the next Business Building Bootcamp Open House:
    📍www.wendymccallum.com/bbb

    🎟️ Also, check out the Coaching Edge Workshop Series for practical trainings on profitable lead magnets, offers, and more: https://www.wendymccallum.com/workshop

    👉 Follow me on Instagram for more coaching tips: https://www.instagram.com/wendymccallumcoach/

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    The Coaching Edge: A Business Building PodcastBy Wendy McCallum

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