The Coaching Edge: A Business Building Podcast

Ep 60: How to Take December Off and Hit Your January Coaching Sales Goals


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What if you could actually take December off — without tanking your coaching business?

That’s what today’s episode is all about.

I’m pulling back the curtain on how I’ve structured my own coaching business for years now: intentionally building in slower months (like December, July, and August) without sacrificing my bottom line. The truth is, the most sustainable and profitable coaching businesses don’t have identical revenue every month — they’re designed around what the coach actually wants their life to look like.

In this episode, I’ll show you:

  • Why January is one of the best months to sell coaching (and why December usually isn’t).
  • How to plan your business around seasons of revenue instead of chasing the same monthly number over and over.
  • The simple November tasks that set you up to truly rest in December and still have a killer January.
  • Why batching and automation aren’t just time-savers, they’re energy-savers — and how they’ve kept me sane through 15+ years of business.
  • How to use December for reflection and alignment instead of frantic selling.
  • If you’ve ever wondered how to step off the end-of-year hamster wheel without losing momentum in your business, this episode is going to give you the exact roadmap.

    👉 Learn more about the BBB (Business Building Bootcamp for Coaches) and JOIN us at the next Open House:  www.wendymccallum.com/bbb

    💡 Book a 1:1 Compass Clarity Business Audit with me: https://www.wendymccallum.com/clarity-compass-business-audit

    ✅  Download your free 2x Your Profit Masterclass + Workbook to set goals and create a realistic, actionable business plan for your coaching: https://www.wendymccallum.com/2xprofit

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    The Coaching Edge: A Business Building PodcastBy Wendy McCallum

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