Episode 63 hosts Dr Sarah Tonks (Cosmetic Physician from London, UK)

Sarah hosts her own hugely popular YouTube channel (under her own name) where she and her team showcase injectable and cosmetic treatments each week.

We have a good old fashioned chat about all things cosmetic, including medicine might improve cosmetic medicine, her approach to consultations and of course, her YouTube channel.

0:00 Introduction 1:03 Meet Dr Sarah Tonks 3:19 Life During Lockdown and Studying Integrative Medicine 5:16 Writing a Book on the Economics of Beauty 9:44 Patient Expectations Versus Clinical Reality 11:56 Starting a YouTube Channel to Educate Patients 14:01 Training Background in Dentistry and Aesthetics 16:30 Personal Experience With Cosmetic Procedures 18:16 Motivation for Opening The Lovely Clinic 23:53 Creating a Holistic Consultation Experience 27:02 Role of Treatment Coordinators in Patient Education 30:22 Charging for Consultations and Patient Commitment 33:44 Importance of Skincare Knowledge in Aesthetic Practice 37:39 Building Comprehensive Treatment Plans 41:39 Challenges With Patient Interest in Skincare 45:36 Integrative Medicine and Hormone Health 48:05 Impact of Hormones on Appearance and Aging 51:43 Personal Experience With Thyroid and Hormone Therapy 57:32 Lifestyle Medicine and Performance Optimization 1:01:04 Biohacking Trends and Recovery Strategies 1:03:30 Cost Versus Value of Preventative Health Testing 1:07:48 Fluid Retention and Facial Aesthetics 1:12:19 Filler Effects and Managing Edema 1:16:00 MRI Imaging and Filler Migration Insights 1:19:56 Patient Expectations and Perceived Treatment Results 1:22:22 Balancing Patient Requests With Professional Judgment 1:25:07 Developing Personal Style as an Injector 1:27:43 Navigating Requests for Extreme Aesthetic Outcomes 1:30:37 Building a Professional Reputation and Treatment Philosophy 1:33:59 Growth and Impact of the YouTube Channel 1:36:53 Managing Online Criticism and Public Visibility 1:39:25 Using Video Content to Build Patient Trust 1:42:10 Logistics and Workflow of Filming Treatment Videos 1:44:30 Patient Recruitment for Educational Cases 1:48:40 Communicating Realistic Treatment Outcomes 1:53:30 Skin Tightening Devices and Technology Overview 1:55:45 Ultrasound and Radiofrequency Treatment Selection 2:00:30 Fat Reduction Versus Skin Tightening Indications 2:03:05 Body Contouring and CoolSculpting Services 2:05:40 Injectable Skin Boosters and Treatment Trends 2:10:55 Expanding Indications for Skin Quality Treatments 2:13:30 Future of Integrative and Regenerative Aesthetics 2:18:00 Advances in Injectable Technology and Treatment Options 2:20:15 Final Thoughts and Where to Find Dr Sarah Tonks

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