The Coaching Edge: A Business Building Podcast

Ep 63: The Focus Formula: How to Build Your Coaching Business in Just 8 Hours a Week


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Do you feel like you’re working all the time on your coaching business but still not seeing results? Or maybe you’re trying to grow your practice while balancing a 9–5, family, or other responsibilities — and it feels impossible to make progress with the hours you have?

Here’s the truth: you don’t need 40+ hours a week to build a profitable coaching business. What you need is focus.

In this episode of The Coaching Edge, I’m sharing my Focus Formula — a 4-step approach to growing your business in just 8 hours a week. Whether you’re a full-time coach who wants your life back, or a part-time coach who simply can’t commit full-time hours, this formula will help you work smarter, not harder.

We’ll cover:

  • The biggest myths about time and business growth.
  • What an “8-hour coaching business” can look like for both full-time and part-time coaches.
  • The difference between motion (busywork that feels safe) and action (the scary steps that create results).
  • How fear keeps us stuck in motion, and why adopting a beta mindset is the antidote.
  • My Focus Formula: Clarify, Simplify, Prioritize, and Systemize.
  • ✅ High-value needle-mover tasks to focus on each week.
  • 🚫 Low-value distractions to put on the Someday List.
  • If you’ve been spinning your wheels, this episode will help you cut through the noise, reclaim your time, and finally start building momentum in your business — without burning out.

    👉 Book a Clarity Compass Audit — a 90-minute strategy call where I’ll help you identify your next steps and create a plan that works with the hours you actually have: https://www.wendymccallum.com/clarity-compass-business-audit

    👉 Or join the next BBB Open House to see how I help coaches like you grow profitable businesses without working around the clock:  www.wendymccallum.com/bbb

    👉  Grab LOADS MORE FREE RESOURCES FOR COACHES: https://www.wendymccallum.com/mini-offers-and-free-business-resources

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    The Coaching Edge: A Business Building PodcastBy Wendy McCallum

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