In this episode of ALLSMITH, Host Bryce Smith welcomes Matthew Bickel—a man known for his infectious energy, deep love for community, and relentless pursuit of growth. From his days as a “300-pound cheetah” to his incredible weight loss journey, Matt has redefined what’s possible through fitness, adventure, and surrounding himself with the right people.

As the leader of a powerful fitness tribe, including Eric Hinman and Sam Dancer, Matt has built a life centered around connection, resilience, and pushing limits. His story is captured in the powerful documentary “What is Fitness?”, where he explores what it truly means to be fit—not just in the gym, but in life.

Bryce and Matt dive into their shared experiences at the Ultimate Hawaiian Trail Run in Kauai, the power of brotherhood and accountability, and how Matt has built a business and lifestyle rooted in impact, adventure, and service. This episode is filled with raw truths, powerful insights, and plenty of laughs, making it a must-listen for anyone looking to level up their life.

Episode Highlights & Time Stamps:

⏳ [00:00] – Intro: The Hug Dealer is Back!

    •    How Matt’s energy and love for people define everything he does.

    •    The power of a genuine hug and why human connection is everything.

⏳ [05:15] – The 300-Pound Cheetah: A Transformation Story

    •    Matt’s weight loss journey—what sparked the change?

    •    The struggles, setbacks, and breakthroughs along the way.

    •    How fitness became more than just about losing weight—it became a lifestyle.

⏳ [15:45] – What is Fitness? Documentary & Redefining Success

    •    Behind the scenes of Matt’s documentary and what he learned from filming it.

    •    Why fitness is more than lifting weights or looking good—it’s about longevity, movement, and fulfillment.

    •    The mental shifts required to go from “big and strong” to lean, agile, and limitless.

⏳ [27:30] – Building a Tribe: The Power of Surrounding Yourself with Legends

    •    How Matt connected with Eric Hinman, Sam Dancer, and other high performers.

    •    What separates successful people from those who stay stagnant.

    •    The importance of brotherhood, accountability, and pushing each other to greatness.

⏳ [38:20] – Ultimate Hawaiian Trail Run in Kauai & The Love for Adventure

    •    The experience in Kauai, battling the terrain, the heat, and the unknown.

    •    What this event represents beyond fitness—giving back and supporting others.

    •    How adventure fuels Matt’s soul and why he constantly seeks the outdoors.

⏳ [50:10] – Business, Life, and Creating Meaningful Impact

    •    How Matt built his business, personal brand, and community around authenticity.

    •    What makes a great leader, and why he prioritizes people over profits.

    •    The lessons he’s learned from both successes and failures.

⏳ [1:02:45] – The Future: What’s Next for Matthew Bickel?

    •    His next big goals—business, fitness, and personal growth.

    •    How he plans to keep evolving and pushing the limits.

    •    The legacy he want

Thank you for Listening! Learn more below.

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