Macros For Life

Ep 93. Why Your Clients Aren’t Losing Fat - And It’s Not the Calories


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Macros work… until they don’t. Every coach has had that client who does everything “right”—hitting macros, workouts, steps, and water—yet the fat loss just won’t happen. Most coaches respond by cutting calories lower, but that’s often the wrong move.

In this episode, Eve breaks down the real reasons fat loss stalls even when the math looks perfect, including metabolic adaptation, hormone imbalances, micronutrient deficiencies, and gut health issues. You’ll learn what to look for, how labs can uncover hidden barriers, and how to shift your coaching approach so you stop losing frustrated clients and start building long-term trust.

What You’ll Learn in This Episode:

  • Why “eat less, move more” isn’t enough for chronic dieters

  • The science of metabolic adaptation and how it halts fat loss

  • How thyroid, cortisol, and estrogen/progesterone shifts impact body composition

  • The role of nutrient deficiencies and gut health in fat loss resistance

  • When to reverse diet, support stress and sleep, or correct nutrient gaps before lowering calories again

  • How using labs (Blood Chemistry, DUTCH, GI-MAP) gives you the tools to troubleshoot effectively

  • The business advantage of going beyond macros: higher retention, referrals, and authority as a coach

    Resources & Next Steps:

    • Learn more about the Functional Nutrition Coaching Certification (FNC) → https://www.themacrouniversity.com/fnc 

    • Connect with Eve on Instagram → @eveguzmanofficial 

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      Macros For LifeBy Randall and Eve Guzman

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