The IT Experts Podcast

EP098 – Why I Should Use Events In My MSP Marketing with Peter Davies & Ian Luckett


Listen Later

I’m a massive fan of events and it is with great pleasure that Pete and I had a conversation on how it’s done, what are the necessary things to consider, and also where do I start

Definitely, no one could ever lead us through this conversation but Peter Davies. He is the head of managed services sales from Angel Business Communications. A long-time traditional publisher who has been in IT services for 25 years and holding IT events for 23 years. Pete is best known for running and supporting big events, like the Managed Services Summit, which makes this episode even more exciting.

Pete and I started by really getting into knowing what event strategies should an MSP Marketing team consider. Knowing why it is important to always ensure correct planning to ensure its success and why we need to use events in the first place

We also shared our views on the importance of building great relationships with peers, vendors, and suppliers in every matter.

Pete agreed with me, that sometimes hosting events can be daunting. Pete then emphasised the important things to establish first, before selling a product.  

The C-word to make in order to find better opportunities and have better outcomes. 

As we talked about things to do, we also shared an important list of NOT to do’s, especially if you are still starting to find meaningful engagements or establish something in an event.

Pete then wrapped up by sharing the key things to look for to make sure the events are really valuable for everybody, whether for the vendor or seller – making sure inclusivity.

At the heart of this episode, I believe the best way to wrap up is by a shameless plug.

Check out what events they are working on, either online or physical meetings.  

Pete and I are excited and looking forward to these events and you can book on to the Managed Services Summit in September, here: - - https://managedservicessummit.com/  

I hope you enjoyed this episode, as much as Pete and I enjoyed recording this, and the whole IT Experts team enjoyed creating it.

 

Connect Peter Davies on LinkedIn and see what he’s up to by clicking here – https://www.linkedin.com/in/peted76/  

 

At IT Experts, we have years of experience helping IT & MSP businesses of all sizes to leverage their talents and take back control so they can scale confidently. 

To connect with us and find out how we can possibly help, simply book an intro call straight into my diary here:- http://bit.ly/ite-introcall

Alternatively, you can drop me an email at [email protected]

Until next time, you look after yourself and I’ll catch up with you soon!

...more
View all episodesView all episodes
Download on the App Store

The IT Experts PodcastBy Ian Luckett - The MSP Growth Hub

  • 5
  • 5
  • 5
  • 5
  • 5

5

1 ratings


More shows like The IT Experts Podcast

View all
Evolved Radio by Todd Kane

Evolved Radio

5 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,389 Listeners

Business of Tech: Daily 10-Minute IT Services Insights by MSP Radio

Business of Tech: Daily 10-Minute IT Services Insights

90 Listeners

Paul Green's MSP Marketing Podcast by Paul Green's MSP Marketing Edge

Paul Green's MSP Marketing Podcast

16 Listeners

MSP Unplugged by Paco Lebron

MSP Unplugged

10 Listeners

MSP Business School by MSP Business School

MSP Business School

6 Listeners

Humanize IT by Adam Walter

Humanize IT

17 Listeners

It's a Numbers Game by Daniel Welling

It's a Numbers Game

0 Listeners

No Fluff MSP Marketing by Taher Hamid

No Fluff MSP Marketing

23 Listeners

All Things MSP by Justin Esgar and Eric Anthony

All Things MSP

15 Listeners

Building a Profitable MSP with Chris Wiser by Chris Wiser

Building a Profitable MSP with Chris Wiser

2 Listeners

The Rest Is Entertainment by Goalhanger

The Rest Is Entertainment

819 Listeners

Paul Green's 5 min Monday Motivation by Paul Green

Paul Green's 5 min Monday Motivation

0 Listeners

MSP Heroes Podcast by Growth Generators

MSP Heroes Podcast

4 Listeners

The MSP Sales Podcast by Brian Gillette

The MSP Sales Podcast

6 Listeners