In this episode, Jenny and John are joined by Raphael Konforti, Senior Director of Fitness Business and Operations at 24 Hour Fitness, a brand with over 270 locations and a 40+ year legacy. With over 15 years in the fitness industry, Raphael has a wealth of experience in personal training, group fitness, digital product development, and more. We'll dive into his career journey, discussing pivotal moments that shaped his approach to fitness and business. Raphael will also share insights into the latest innovations at 24 Hour Fitness, strategies for driving revenue and member engagement, and the future of technology in the industry. Tune in to learn about the trends shaping the future of fitness and how continuing education is crucial for professionals in the field.