Sonny Dickinson, shares his journey from early hospitality roles in London to becoming Director at Core Elevate, a division of Core Recruitment.

Despite opportunities to pivot to tech, Sonny remained passionate about hospitality, leading the charge in quick service restaurant recruitment.

He dives into the launch of Core Elevate, empowering his team through tech leadership roles and the evolving recruitment landscape. Sonny also opens up about humanising the candidate experience with his unique “cuddle afternoons” and the need for more empathy in the industry.

Sonny and Lysha explore the future of hospitality recruitment, the power of niche branding and the importance of staying connected to people - both clients and candidates.

Connect with Sonny here - https://www.linkedin.com/in/sonny-dickinson-b9b571109/

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The Recruiter's Recruitment Podcast is proudly sponsored by Paiger and partners to Needi, Keybridge IT and Diversity and Inclusion .

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Paiger - Making Recruiters Smarter and Faster. Paiger helps recruiters build personal brands, identify new business opportunities, attract candidates, and have better conversations.

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Needi is a concierge gift-matching service using psychology and AI, to pinpoint the perfect gifts and experiences for your recipient, from the best, local independent businesses. Their team of expert gift finders, save companies time and money, with their complimentary corporate gifting service . Find out more here -https://needi.co.uk/

Diversity in Recruitment helps recruitment businesses understand diversity, equity, and inclusion in a way that makes sense. Our training and advisory work is designed anidence to attract diverse talent, recruit inclusively, improve your candidate journey and confidently partner with their clients. DE&I doesn’t have to be complicated and scary - it’s simply about fair, ethical and high-quality recruitment.

Keybridge IT Solutions is a London-based Fully Managed IT Support and solutions Provider - Providing 24×7 Support to all Customers. Specialities include Microsoft Cloud, including Office 365, Microsoft 365, Microsoft Azure, Security, Internet Connectivity, VoIP, and much more didence to attract diverse talent, recruit inclusively, improve your candidate journey and confidently partner with their clients. DE&I doesn’t have to be complicated and scary - it’s simply about fair, ethical and high-quality recruitment.