Met up with Joan Ifland after her excellent and inspiring talk at Low Carb Seattle; she wrote a landmark book on processed food addiction many years ago, after years of research into the phenomenon. She has now produced the definitive textbook on this problem, for training people in university and classroom settings (btw Dr. Robert Lustig is actually using her new textbook now in university-based courses).

Find Joan at https://www.drjoanifland.com/ and her excellent services at https://www.foodaddictionreset.com/

As always, please help to support this podcast by visiting and importantly #sharing https://ihda.ie/ - to enable the masses to identify their heart disease and take action to stop it!

TRANSCRIPT HERE:  https://thefatemperor.com/ep38-joan-ifland-the-textbook-on-processed-food-addiction/

VIDEO PODCAST HERE: https://www.youtube.com/watch?v=_epnhLCqydg&feature=youtu.be