The Business of Beautiful Spaces Podcast for Interior Designers

Ep.98 - Let's Talk to Nina Urzi about Getting Comfortable on the Construction Site.


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In this episode of The Business of Beautiful Spaces, I’m joined by Nina Urzi, a powerhouse who transitioned from the tech industry to transform her family’s overwhelmed construction business into a thriving 8-figure company. With her background in corporate HR, sales, and marketing, Nina leveraged her expertise to implement systems, streamline processes, and build a successful construction business with more than 20 employees.

Now, as a stand-in COO for construction companies aiming to scale, Nina shares her unique perspective on how designers—especially women—can navigate the construction job site with confidence and authority. From building strong relationships with contractors to communicating effectively and handling challenges head-on, Nina’s advice is invaluable for anyone working in this space.

Whether you’re new to construction or looking to refine your approach, Nina’s story and insights will leave you inspired and equipped to thrive on the job site.

Links & Resources:

  • Connect with Nina Urzi: Website 

In just one focused hour, we’ll dive into whatever you need most—pricing strategies, client management, attracting high-end clients or building repeat business. You’ll get clarity, strategy, and expert advice based on my 27+ years of running a thriving, seven-figure design firm.

This is your chance to get real answers to the questions you’ve been dying to ask—from someone who’s actually been there.

Book your session as you need it—no strings attached.

Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay up to date on what we're talking about next week. If you love our podcast, please, please, please leave us a review. If you have any questions or topic ideas OR you wish to be a guest email us [email protected] or find us on instagram @thebusinessofbeautifulspaces

Laura Thornton is the principle designer of Thornton Design Inc, located in Kleinburg, ON. Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients. Thornton Design is an experienced team of creative talents, focused on curating beautiful residential and commercial spaces in the Toronto, Ontario area and beyond. Now sharing all the years of experience with other interior designers to create a world of collaboration and less competition.

The Business of Beautiful Spaces I @thebusinessofbeautifulspaces
Thornton Design I @thorntondesign





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The Business of Beautiful Spaces Podcast for Interior DesignersBy Laura Thornton, Interior Designer

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