Hello, everyone! I'm Joe Crisara, America's Service Sales Coach, and I am thrilled to have you join us for this episode of the Service MVP Podcast. Today, we have an incredibly special guest—someone who has been instrumental in shaping Service MVP into the powerhouse it is today. She’s one of the founders, the CEO, and one of my closest friends—my bestie, Julie Crisara! 🎉

In this episode, Julie and I dive into a fascinating and timely topic: building the personal brand of employees within a service business. Whether you're a business owner looking to elevate your team or an employee wanting to shine brighter in your organization, this episode is packed with actionable insights.

Julie shares her passion for empowering people, rooted in her family's rich history in blue-collar service businesses. She discusses why creating stars within your team benefits not only the employees but also the business as a whole. We’ll explore strategies for fostering a culture of innovation, loyalty, and excellence while ensuring that everyone—from frontline workers to leadership—has the tools to thrive.

💡 What You’ll Learn in This Episode:

Why building personal brands for employees boosts your company’s credibility.
How empowering your team creates long-term business value.
Practical steps to encourage employees to develop their expertise.
Inspiring success stories from Service MVP that demonstrate the power of employee branding.
Julie also shares her thoughts on breaking the fear of losing employees by empowering them, creating a win-win for everyone involved. This episode is all about the magic that happens when you invest in your people and let their brilliance shine.

Don't miss this inspiring conversation filled with golden nuggets to help you transform your service business!

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