While LinkedIn posts and status updates are limited to 1,300 characters, LinkedIn articles can be up to 125,000 characters in length, which gives you more opportunity to showcase your expertise and knowledge. Writing articles is also a great way to start conversations and raise your visibility on the platform.

In this week's solo episode, I dive deep into how you write articles for LinkedIn, and why you should!  

For your free download on growing an authentic network that helps you win business on LinkedIn, visit www.socialbeeni.com