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In this episode of the Masters in Motion podcast, Jason Grubb and Rick Stevenson sit down with Kyle Oland, the founder of Fittest of the Coast. Kyle shares the story behind the competition’s rapid growth since 2019, its unique event features, and how it has become one of the premier community-driven fitness events on the East Coast. From handling the logistics of 46+ divisions to creating memorable experiences for both athletes and spectators, Kyle offers a behind-the-scenes look at what it takes to run a world-class CrossFit competition.
Jason and Rick also dive into athlete experience, event planning, and the importance of community engagement in building lasting fitness traditions. Whether you’re a competitor, coach, or fan of CrossFit events, this episode offers valuable insight into the heart of grassroots competition.
💤 This episode is powered by Thirdzy. Recovery doesn’t stop when you leave the gym—your sleep is where real progress happens. Thirdzy’s Rest & Recovery Collagen is formulated to support deeper, more restorative sleep without melatonin or sedatives. Just one scoop before bed helps you wake up stronger, more recovered, and ready to train. Try it now at thirdzy.com and save 20% with code Jasonzzz.
🔑 Takeaways:
* Kyle Oland founded Fittest of the Coast in 2019.
* The event has expanded to 46 divisions, catering to athletes of all levels.
* Creating unique athlete and spectator experiences is the top priority.
* Community feedback drives innovation and growth.
* Event planning requires strong logistics and safety measures.
* The competition has expanded beyond South Carolina, bringing in wider participation.
* Memorable, community-focused events ensure long-term impact.
🧠 Chapters:00:00 – Introduction to Fittest of the Coast05:25 – Kyle Oland’s Background and Event Evolution11:04 – The Birth of Fittest of the Coast15:37 – Growth and Expansion of the Event20:08 – Logistics and Competition Structure25:12 – Innovative Event Features and Safety Measures27:29 – The Four-Week Qualifier Experience31:27 – Planning for Future Events35:21 – Diverse Divisions for All Athletes38:05 – Creating a Unique Event Experience39:44 – Future Growth and Community Focus
4.9
7272 ratings
In this episode of the Masters in Motion podcast, Jason Grubb and Rick Stevenson sit down with Kyle Oland, the founder of Fittest of the Coast. Kyle shares the story behind the competition’s rapid growth since 2019, its unique event features, and how it has become one of the premier community-driven fitness events on the East Coast. From handling the logistics of 46+ divisions to creating memorable experiences for both athletes and spectators, Kyle offers a behind-the-scenes look at what it takes to run a world-class CrossFit competition.
Jason and Rick also dive into athlete experience, event planning, and the importance of community engagement in building lasting fitness traditions. Whether you’re a competitor, coach, or fan of CrossFit events, this episode offers valuable insight into the heart of grassroots competition.
💤 This episode is powered by Thirdzy. Recovery doesn’t stop when you leave the gym—your sleep is where real progress happens. Thirdzy’s Rest & Recovery Collagen is formulated to support deeper, more restorative sleep without melatonin or sedatives. Just one scoop before bed helps you wake up stronger, more recovered, and ready to train. Try it now at thirdzy.com and save 20% with code Jasonzzz.
🔑 Takeaways:
* Kyle Oland founded Fittest of the Coast in 2019.
* The event has expanded to 46 divisions, catering to athletes of all levels.
* Creating unique athlete and spectator experiences is the top priority.
* Community feedback drives innovation and growth.
* Event planning requires strong logistics and safety measures.
* The competition has expanded beyond South Carolina, bringing in wider participation.
* Memorable, community-focused events ensure long-term impact.
🧠 Chapters:00:00 – Introduction to Fittest of the Coast05:25 – Kyle Oland’s Background and Event Evolution11:04 – The Birth of Fittest of the Coast15:37 – Growth and Expansion of the Event20:08 – Logistics and Competition Structure25:12 – Innovative Event Features and Safety Measures27:29 – The Four-Week Qualifier Experience31:27 – Planning for Future Events35:21 – Diverse Divisions for All Athletes38:05 – Creating a Unique Event Experience39:44 – Future Growth and Community Focus
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