Unstoppable Profit Podcast Hosted by Mike Stromsoe

Episode 118: Monthly Newsletter (Encore)


Listen Later

If someone asked YOUR client about YOUR agency in a grocery store, how would that conversation go? Would there be much of a conversation? Is there any type of ongoing dialogue with YOUR client except when you want/need more money from them?

What is your very best method of consistent communication with your clients, friend, prospects, and emergency contacts? In our Living Agency Laboratory, it’s HANDS-DOWN our agency newsletter. It is the most talked about, generates the most referrals and gains us tremendous credibility in the eyes of all who read and talk about our agency.

I received a call recently from a client who shared a story where they were at a charitable fundraiser, talking with someone about insurance. The other party mentioned that they were insured with Stromsoe Insurance Agency, that one of the things they LOVED about the relationship with the agency is the newsletter. The “other party” actually said “it almost seems like Stromsoe Insurance Agency is too good to be true, they are over the top”.

Highlights:

  • The formula for the content of an effective newsletter
  • Use themes to help format your monthly content
  • The benefits of a monthly newsletter on retention and relationship building
  • Developing that top-of-mind awareness in consumers
  • Frequency of newsletters and alternatives such as postcards and blogs
  • Looking at the various means of distribution
  • Building loyalty within your current customers
  •  

    Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

     

    Mike Stromsoe

    The Unstoppable Profit Producer
    Call 800-770-9984
    ...more
    View all episodesView all episodes
    Download on the App Store

    Unstoppable Profit Podcast Hosted by Mike StromsoeBy Mike Stromsoe

    • 4.7
    • 4.7
    • 4.7
    • 4.7
    • 4.7

    4.7

    12 ratings


    More shows like Unstoppable Profit Podcast Hosted by Mike Stromsoe

    View all
    The Ramsey Show by Ramsey Network

    The Ramsey Show

    39,028 Listeners

    THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

    THE ED MYLETT SHOW

    13,989 Listeners

    The Martell Method w/ Dan Martell by Dan Martell

    The Martell Method w/ Dan Martell

    586 Listeners

    The Insura-Preneur Podcast by Michael Jans

    The Insura-Preneur Podcast

    43 Listeners

    The Game with Alex Hormozi by Alex Hormozi

    The Game with Alex Hormozi

    4,462 Listeners

    The Diary Of A CEO with Steven Bartlett by DOAC

    The Diary Of A CEO with Steven Bartlett

    8,485 Listeners

    The Jordan Harbinger Show by Jordan Harbinger

    The Jordan Harbinger Show

    12,002 Listeners

    The Insurance Guys Podcast by Scott Howell & Bradley Flowers

    The Insurance Guys Podcast

    202 Listeners

    The Ridiculously Amazing Insurance Podcast by Agency Performance Partners

    The Ridiculously Amazing Insurance Podcast

    19 Listeners

    Vertafore Insurance Podcast by Vertafore

    Vertafore Insurance Podcast

    35 Listeners

    All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

    All-In with Chamath, Jason, Sacks & Friedberg

    10,019 Listeners

    Insurance Town by Heath Shearon

    Insurance Town

    53 Listeners

    The Mel Robbins Podcast by Mel Robbins

    The Mel Robbins Podcast

    20,637 Listeners

    Business Refocused by Lindsay Sexton & Carey Wallace

    Business Refocused

    47 Listeners

    The Scratch Agency Podcast by The Scratch Agency Podcast

    The Scratch Agency Podcast

    21 Listeners