The Vacation Rental Key with T and T

Episode 18 - From Occupancy To RevPAR: Metrics That Drive Profits


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Want a cleaner, stronger playbook for running a profitable vacation rental portfolio? We dig into the KPIs that actually move the needle—what to track, how often to review it, and how to turn numbers into decisive action. From occupancy and ADR to total RevPAR, we break down the revenue signals that reveal pricing power, guest mix, and true yield, then show how a simple weekly cadence keeps you ahead of soft weeks and mispriced dates.

We go beyond topline performance to the expense side most managers underestimate. You’ll hear how to measure maintenance productivity with closed work orders and labor billed, keep payroll honest with pre-process audits, and treat overtime as a management KPI that protects margins and people. For housekeeping, we outline a practical defect rate using inspections and guest complaints, plus the piece-rate checks that tie pay to time and outcomes. We also share an operations win: cutting laundry misses to near zero by closing the loop between cleaners, laundry, and accurate unit data.

Marketing has to earn its spend, so we unpack a weekly dashboard that tracks click-through rate, conversion rate, cost per click, and actual bookings. We highlight feeder markets—by geography and by channel—so budget follows proven demand instead of habit. Then we zoom out to growth: measure net units, be willing to part ways with misaligned owners, and run an annual off-site where every department sets one owner-facing, one guest-facing, and one internal KPI. Scoreboards, clear targets, and steady iteration turn data into a culture of accountability and wins you can show to owners.

If you want a step-by-step framework to steady revenue, sharpen operations, and scale with confidence, this conversation hands you the metrics and the rhythm to do it. Subscribe, share with a fellow manager, and leave a review to help more operators find the show. What KPI will you add to your dashboard this week?

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The Vacation Rental Key with T and TBy Tim

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