While we - human beings - like to think of ourselves as rational creatures, the truth is we are anything but.

We are prone to over 100 cognitive biases that may subconsciously shape our perceptions, beliefs and decisions.

As one might imagination, innovation and entrepreneurship is not immune from said biases.

Becoming aware of them is step one to designing workarounds so that your company is not over-investing in the wrong idea or under-investing in the right one.

In this episode I unpack just three of the 36 cognitive biases I've identified that can stifle your innovation efforts, how they might apply to the field and a proposed solution or mitigant for each. 

For the full list of all 36 cognitive biases that inhibit innovation and what you can do to combat them head over to: https://www.collectivecampus.com.au/blog/36-cognitive-biases-that-inhibit-innovation

---

Listen on iTunes @ goo.gl/sMnEa0 

Listen on Stitcher @ www.stitcher.com/podcast/future 

Listen on Google Play @  bit.ly/FSGoog

If you've got any questions on this podcast feel free to send an email to [email protected] or tweet me on Twitter @steveglaveski or @future_squared

Follow me on Instagram: @thesteveglaveski

Like us? It'd make our day if you took 1 minute to show some love on iTunes, Stitcher or Soundcloud by subscribing, sharing and giving us a 5 star rating.

To sign up to our mailing list head to www.futuresquared.xyz

For more information on Collective Campus, our innovation hub, school and consultancy based in Australia and Singapore check out www.collectivecamp.us

• GET COACHED BY LUCAS: https://www.ergogenic.health/product/coaching
• GET LUCAS TO DESIGN YOUR SUPPLEMENT PROTOCOL: https://www.ergogenic.health/product/custom-stack

 

Hosted on Acast. See acast.com/privacy for more information.