Did you know that the molecule behind the pink color of salmon and the red of flamingos is also one of the most potent antioxidants ever studied? 

It has 4,000 peer reviewed papers behind it. Based on studies, it extended lifespan by 12% in the most rigorous government funded study ever conducted. But almost nobody has heard of it.

Astaxanthin is not a trend or a buzzword but a potent natural antioxidant waiting to be discovered by many. It is a marine-derived substance that is thousands of times more potent than vitamin C, crosses the blood brain barrier, and does what no other antioxidant on the market can. 

Dave Watumull has been working with astaxanthin since high school, watching microalgae turn bright red in the Hawaiian sun as a defense mechanism against UV light. He has spent 25 years figuring out how to bring it to the rest of us.

In this episode of Habits and Hustle, Dave breaks down why your supplement stack is missing the one foundational ingredient that makes everything else work better and why it stayed hidden for so long.

The most powerful antioxidant in the world was never hidden. It just never had a celebrity behind it. 

Let's dive in!

What's Discussed:

(1:43) The marine super nutrient most people have never heard of.

(4:04) How microalgae in Hawaii sparked 25 years of research.

(5:46) Why something this powerful stayed under the radar.

(8:14) What makes it thousands of times stronger than vitamin C.

(13:18) The supplement mistake most people are silently making.

(20:54) The cheapest beauty hack nobody is talking about.

(26:16) The Harvard study that proved no other antioxidant compares.

(41:39) NR, resveratrol, green tea, omega-3s on extending lifespan. 

(42:06) Why most longevity supplements are mostly nonsense.

(46:35) Why AX3® absorbs three times more than leading competitors.

(1:02:42) Dave's father late 70s case study, tennis in the Hawaiian sun, still going.

(1:17:24) What astaxanthin cannot do and the boring truth about longevity.

Thank you to our sponsors!

AX3®: Visit www.AX3.life to get a 20% discount on your first order with promo code HUSTLE at checkout.

Air Doctor: Head to www.AirDoctorPro.com and use promo code HUSTLE to get UP TO $300 off today! AirDoctor comes with a 30-day money back guarantee plus a 3-year warranty, an $84 value FREE!

Find more from Jen: 

Website: https://jennifercohen.com

Instagram: @therealjencohen

Books: https://jennifercohen.com/books

Speaking: https://jennifercohen.com/speaking-engagements

Find more from Dave: 

Website: www.ax3.life 

AX3® Instagram: @ax3.life 

YouTube: @ax3life

Dave’s Instagram: @davewatumull